Robert Warner

We can go with this.

We've got people using it to protect their brands.

He was bidding against them and send cease and desist letters and things.

All these things, we hadn't literally no idea that these were use cases.

And to this day, people keep bringing us more use cases for the product.

But that sort of hiatus few months over the summer was brilliant in that it just gave us this time to just gather this thing, rebuild, re-architect, put a slightly more grown-up UI on it that looked a little bit better and not sort of 1980s Etch-a-Sketch.

And you can see what we had.

This was from one month alone.

Or was it 12 weeks?

1,581 user comments just in our weekly live calls.

Now, I see people doing beta launches and free launches and trials and all that, and they're doing one-to-one demos and feedback.

How long does that process take you to get over 1,500 pieces of individual feedback from real paying users who put their hand in the pocket?

And you can see all the yellow stuff there.

It's effective feature requests.

They were writing our roadmap for us just by showing up and talking to us.

And yet they thought we were doing them the biggest favor in the world because we were engaging with them and supporting and listening.

And it was very much a...

a kind of two-way street.

So that's what we did over the summer.

And then we get into the real fun stuff.