Robert Warner

So the people who've been are Google Ads managers, franchises, e-com stores, digital agencies.

That's been typically our customer so far.

So let's start with our beginning.

What happened?

So it was late March last year.

Joe and I had built a product.

It was an information product that we were selling to our agency customers.

And one of the commitments that we'd given was that we would give them a list of plumbers to prospect to.

It was about the plumbing market, this thing.

So we'd give you 1,000 plumbing leads, which was a great idea until we realized we couldn't get it.

We tried just about every tool known to man to buy them.

couldn't get it.

Just nobody had that data.

All we wanted was a thousand advertisers in the US.

We'd have thought it'd be really, really easy.

Nobody could give us the list.

So in an act of desperation, I said to Joe, I've got an idea how we might be able to build something to do this ourself.

I'd been just Googling, as you do, looking for answers.

I said, let's give it a test and see what happens.

So we did.