Robert

Yeah.

So this is kind of how the pickup artist subculture really gets started.

And I do find it interesting that that's sort of the first work on it.

But obviously, over time, things get more and more deranged.

And in the early 2000s, Neil Strauss goes undercover in the pickup artist community that has popped up in the early 2000s and kind of come out of the late 90s.

And he writes a 2005 bestselling book called The Game.

And the game is pickup artistry, right?

And he's talking about all these crazy tactics, right?

That guys have invented stuff like negging, you know, basically where you're kind of insulting or mocking a woman to try to make her like want to get your affection, right?

Um, stuff like peacocking where you're dressing like crazily, you know, and wearing like ridiculous fedoras with literal feet, peacock feathers.

Cause like, look, all that matters is you, you know, if you, uh, if you get noticed, right.

And that's so different because Weber is literally quoting women saying stuff like, I like it when a man just like talks to me and tells me what he wants.

Whereas by the 21st century, these guys are like, no, no, no.

You have to activate the back portion of her brain that responds to color in the way of like an animal on the Serengeti by wearing feathers in the back of your hat.

Otherwise, you'll never find love.

You won't stand a chance out there.

Yeah.

In other words, Webber's 21st century descendants describe women as like enemies in a video game.

They're basically mindless automatons that you can hack via the right series of inputs.

And that is the first major shift that we get that makes the incel community possible.