Ron Friedman

And so I think viewing it that way as an investment in my future performance has been incredibly valuable.

Definitely.

And I keep a notepad.

I was going to say, how do you capture these ideas?

I keep a waterproof notepad.

They sell them on Amazon.

And it comes with a pencil and you jot down your ideas and just keep it right by my lane, right next to my water bottle.

Well, this happened yesterday.

So I recently got my copy of Big Time by Laura Vanderkam.

I'm not sure if you're familiar with her.

Okay.

She does great work.

And in the book, Laura, I'll just refer to her as you, just for the sake of conversation.

You talk about being very deliberate with 30 minutes a day, particularly at the end of the day.

And just if you can take advantage of 30 good minutes at the end of the day, your entire day will be improved.

And I did just that.

I went for a walk with my wife.

It was a very long walk.

It's like kind of the first really warm day of the year here in Rochester, New York.

And it was just like...