Ron Jones

And in that year, you know, we had launched FetSiv, that vertical.

So that kind of helped accelerate and it accelerated through 2021.

I was brought in, as a matter of fact, as an executive as part of the former parent company in June 2021.

And so through some, you know, it was an acquisition, two brands, right?

One focused on events, one focused on providing this intel.

Working with the ownership team and leadership team that was there kind of advised, hey, we could transform this product, this service into a SaaS business, right?

It's a tech-enabled market intelligence service today.

But on our roadmap, we're building a SaaS product to introduce to the market, probably Q2 of next year.

Yeah.

Uh, yep.

As opposed to, as opposed to a million seven.

Okay.

Very cool.

Yeah.

Yeah.

Yeah, so we've grown a little bit.

So a few of the things that we've realized, and we're kind of growing really slowly, but some of the things that we've realized is that we needed to broaden the categories of content that we produce insights on.

So if you're familiar with the North American industry classification system, it's NAICS code referred to.

We've only reported on...

maybe 15 of those right now.