Ron Jones

But interestingly enough, though, for the very first time, our primary acquisition channel

flipped to Google search or just organic search, you know, broadly, primarily it has been direct.

I don't know how many clicks, but I think last month we had about,

I think like three or three or 400,000 sessions or something like that.

If I'm not, well, not sessions, not impressions.

Yeah.

Impressions.

Yeah.

Yeah.

Exactly.

What matters most to us right now is like conversions.

Right.

And so that's why here's another interesting fact.

When I came on board, there were no landing pages.

Right.

And so one of the first things we did when I joined is, well, I took over as CEO in May.

We launched Loon Landing Pages, right?

And we have pricing page, everything out there in the open, introduced the 14-day free trial, you know, which we have since, you know, it kicked off towards the end of May.

We've done about 30% drop in version rate, which is pretty good.

Um, I think as, as far as trials or as far as, you know, however you define it, what's your top of mind?