Ronnie 2K

by actually several groups but one the director was actually a high school friend of mine so he knows my childhood very authentically like he lived it very very dope that that story's gonna get told from me being a kid a brown kid who didn't have a lot you know getting harassed for being brown and now how does that prepare me to be ronnie 2k the face of a wow the most popular video game franchise in the world

I think people are really going to be surprised by that.

And I think it's a lot of people are always surprised that like I'm very forthcoming with the fans and I like just I'm very normal.

I think a lot of it's because I just remember where I came from.

That's it.

That's respect.

Always such a pleasure to see these emerging fashion brands.

Obviously, a great chance to see a lot of friends, too.

Nice.

I saw you just announced your new company, Levels, as well, a few months ago, right?

Yeah.

Yeah, so we have an experiential three-level space, a block from the Chase Center where the Warriors play.

It's a bit dope.

Like, every celebrity that means anything in the fashion world is stopped by there.

Much love, much respect.

And we just...

What's cool about it is, you know, we get the best brands in there, and they always send us our best stuff.

People that don't even show up anywhere but online, it's cool that, you know, we get a physical space so that they can storytell and, you know, get their word out there.

Nice.

So you basically help fashion brands with their marketing?