Rory Sutherland
👤 SpeakerAppearances Over Time
Podcast Appearances
I really, really like those because I can't buy one.
And the reason is because part of my shtick, okay, is being a bit left field.
And if I drive around in an Audi, it kind of screams I work in financial services.
Right.
Okay?
You know, I aspire to managerial roles.
Do you see what I mean?
And so, you know, I've always bought slightly weird cars.
I don't know.
I've been trying to know what you have.
What do you have back in Canada?
I've got to ask.
I have a Tesla.
Yeah, fine.
You see that, you know, do you have a sticker on it that says I bought this before Elon went mad or anything like that?
So the Canadians don't key your car.
I agree.
It's a little like biting the hand that feeds you, isn't it?
They occupy an environment.
If you think about it, they survive as Land Rover, Range Rover, because they have effectively created the category they dominate.