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Russ Heddleston

๐Ÿ‘ค Speaker
257 total appearances

Appearances Over Time

Podcast Appearances

SaaS Interviews with CEOs, Startups, Founders
EP 581: DocSend $11M Raised, 2800+ Company Customers, 10,000+ Seats Because Links > Attachments For Docs with CEO Russ Heddleston

And you're right.

SaaS Interviews with CEOs, Startups, Founders
EP 581: DocSend $11M Raised, 2800+ Company Customers, 10,000+ Seats Because Links > Attachments For Docs with CEO Russ Heddleston

We totally decided to sell the company and to shop it around.

SaaS Interviews with CEOs, Startups, Founders
EP 581: DocSend $11M Raised, 2800+ Company Customers, 10,000+ Seats Because Links > Attachments For Docs with CEO Russ Heddleston

So that just made the most sense for us.

SaaS Interviews with CEOs, Startups, Founders
EP 581: DocSend $11M Raised, 2800+ Company Customers, 10,000+ Seats Because Links > Attachments For Docs with CEO Russ Heddleston

Oh, yeah, for sure.

SaaS Interviews with CEOs, Startups, Founders
EP 581: DocSend $11M Raised, 2800+ Company Customers, 10,000+ Seats Because Links > Attachments For Docs with CEO Russ Heddleston

The assets of the company weren't acquired, but we were all incredibly happy with the outcome.

SaaS Interviews with CEOs, Startups, Founders
EP 581: DocSend $11M Raised, 2800+ Company Customers, 10,000+ Seats Because Links > Attachments For Docs with CEO Russ Heddleston

I was the product manager for the Pages team.

SaaS Interviews with CEOs, Startups, Founders
EP 581: DocSend $11M Raised, 2800+ Company Customers, 10,000+ Seats Because Links > Attachments For Docs with CEO Russ Heddleston

So anything with a like button on it, that's not a human being, like a profile.

SaaS Interviews with CEOs, Startups, Founders
EP 581: DocSend $11M Raised, 2800+ Company Customers, 10,000+ Seats Because Links > Attachments For Docs with CEO Russ Heddleston

So that's a pretty big swath of what Facebook does is included under Pages.

SaaS Interviews with CEOs, Startups, Founders
EP 581: DocSend $11M Raised, 2800+ Company Customers, 10,000+ Seats Because Links > Attachments For Docs with CEO Russ Heddleston

Brands and personalities both have Facebook pages.

SaaS Interviews with CEOs, Startups, Founders
EP 581: DocSend $11M Raised, 2800+ Company Customers, 10,000+ Seats Because Links > Attachments For Docs with CEO Russ Heddleston

So both of them have likes.

SaaS Interviews with CEOs, Startups, Founders
EP 581: DocSend $11M Raised, 2800+ Company Customers, 10,000+ Seats Because Links > Attachments For Docs with CEO Russ Heddleston

You can't add them as a friend.

SaaS Interviews with CEOs, Startups, Founders
EP 581: DocSend $11M Raised, 2800+ Company Customers, 10,000+ Seats Because Links > Attachments For Docs with CEO Russ Heddleston

And at the time, it was a very small team at Facebook.

SaaS Interviews with CEOs, Startups, Founders
EP 581: DocSend $11M Raised, 2800+ Company Customers, 10,000+ Seats Because Links > Attachments For Docs with CEO Russ Heddleston

And I got to have a great experience being there and growing that team out significantly over a couple of year periods.

SaaS Interviews with CEOs, Startups, Founders
EP 581: DocSend $11M Raised, 2800+ Company Customers, 10,000+ Seats Because Links > Attachments For Docs with CEO Russ Heddleston

We started DocSend in 2013.

SaaS Interviews with CEOs, Startups, Founders
EP 581: DocSend $11M Raised, 2800+ Company Customers, 10,000+ Seats Because Links > Attachments For Docs with CEO Russ Heddleston

So it's over three and a half years ago now that we started the company.

SaaS Interviews with CEOs, Startups, Founders
EP 581: DocSend $11M Raised, 2800+ Company Customers, 10,000+ Seats Because Links > Attachments For Docs with CEO Russ Heddleston

And the very first version of it was something that came from an insight I had while I interned at Dropbox while I was in business school in 2010.

SaaS Interviews with CEOs, Startups, Founders
EP 581: DocSend $11M Raised, 2800+ Company Customers, 10,000+ Seats Because Links > Attachments For Docs with CEO Russ Heddleston

And that is that sending attachments is just really not a great way to go.

SaaS Interviews with CEOs, Startups, Founders
EP 581: DocSend $11M Raised, 2800+ Company Customers, 10,000+ Seats Because Links > Attachments For Docs with CEO Russ Heddleston

It just brings up a lot of problems.

SaaS Interviews with CEOs, Startups, Founders
EP 581: DocSend $11M Raised, 2800+ Company Customers, 10,000+ Seats Because Links > Attachments For Docs with CEO Russ Heddleston

So we wanted to come up with a system that works well for businesses to send documents as links and not attachments.

SaaS Interviews with CEOs, Startups, Founders
EP 581: DocSend $11M Raised, 2800+ Company Customers, 10,000+ Seats Because Links > Attachments For Docs with CEO Russ Heddleston

And there are a few properties that we really wanted that were just missing from all the other systems out there.