Russell Brunson

This is the Russell Brunson Show.

At two in the morning on a Saturday, the President of the United States posted a video on social media saying that the US had launched strikes on over a thousand targets inside of Iran.

The Supreme Leader was dead.

Bombs were falling and Congress found out the very same way that you did.

Watch the video.

There was no press conference, no vote, and no debate.

By the time you woke up, the war had already started.

And the question that everyone is asking is whether this war is right or wrong.

But that's actually the wrong question.

The right question is how did an entire country consent to a war before the first bomb even dropped?

I'm about to show you the exact techniques that they used.

It's over 100 years old.

And look, what you're about to see might make you uncomfortable

because the same psychology the engineers consent for the war is the same psychology behind every webinar, every launch, every presentation that's ever moved a room to take action.

The question isn't whether the science exists, it's whether you understand it well enough to use it for good.

This is The Propaganda Playbook, where I take the biggest stories in the news and decode the propaganda techniques hidden inside of them.

And then I show you how to use the ethical version of those same techniques to grow your business.

So let's get into it.

Right now, people are arguing about whether the war is justified or illegal, left versus right.

But I've spent 20 years studying the science of persuasion.