Ryan Alford

I've been in the business for years.

I looked at the landscape of the industry and I said, everybody who is already a serious collector, they're going to go to my website.

They're going to find me.

What I really want to do is go to people who are the sports fans, the casual buyer, somebody who goes into Target and Walmart, buys a box for their kids, and that's it, and doesn't even go to card stores.

I want to reach them.

I am a businessman, but they think that I am a businessman first or that I am in this for the money.

It's a money grab.

It's an opportunity because there have been so many people, especially since 2019, that have come into the business.

I was doing this buying and selling cards before there were written price guides, before the internet, before eBay was in existence, before cell phones.

I have been doing this

my entire life, and I have never made any money outside of the collectibles industry.

It started for me as a passion, simply as a way, hey, I'm going to be collecting, how do I afford to buy my next item?

I started as a little kid acquiring collections, keeping what I wanted, and then selling off the rest.

who do not know, saying, oh, this guy is some rich businessman, some hotshot came into the industry, saw a money pot, and then built a big business.

No, that's not how it was.

The world kind of came to me with something I had been doing literally since the 1970s.

I definitely get it a lot.

It's fine.

I have always been a marketer.

I've always been a great business person.