Ryan Buckley

We started in screenwriting software, oddly enough, and did that when I was in Los Angeles right after college.

Met my co-founder, whose best friend was a screenwriter.

And that's what got us into the writing business.

What got us into content marketing marketplace is customers pulling us that direction.

A lot more interest in getting blog posts written than in getting screenplays written.

so we just followed the market into content marketing.

Tufer came before, actually.

This was kind of in between the screenwriting software and Scripted.

I took a job as basically an entry-level sales rep at another startup in San Francisco,

And it was a very technical company.

Actually, there was email data appending.

And it was for various reasons, detail that doesn't really matter.

It was very difficult to sell kind of all of a sudden.

They basically got some cease and desist letters.

So we in the sales team were like, shoot, what are we going to do?

We needed to rapidly expand our essentially our net.

And we just started putting together these Python scripts to identify email addresses and put lists together and started running drip campaigns before.

It's kind of like in the early days of all of that.

What year?

This was 2011 as well.