Ryan Hanley

For five years. The topic that I was talking on at the time, it was relevant to the insurance industry. Everybody wanted me to come speak. I did probably 200 gigs in those five years. It was crazy. I was on the road all the time. It was almost always the same exact slide deck.

Never the same presentation ever. Because you're watching the way the crowd reacts. Are they tired? Are they energized? Are they leaning forward? Did they just come back from a CE class and they're all bored to death? Are their bellies full of pasta and chicken? Are they all hungover in the morning? What are we dealing with? And then your job sometimes isn't

Your job as a performer in this case, at least from my perspective, and I'm very interested in yours, sometimes it's not always to deliver the message that they hired you to deliver. Sometimes when you show up, I've even had event organizers do this, in the moment go, hey, everyone's staring at their phone, how do we kick this up? You got a story or something, and now all of a sudden you have to do what

what a what a human can uniquely do which is read in a situation feel the energy and try to change the vector that that current audience is traveling and

I feel like we have to always preface this. We have literally no idea what AI will do in the future. I'm fairly confident that in my speaking lifetime, AI will not be able to deliver that in person in the way that a human can. And there's also just something to connecting with the people that you listen to, that you read. For me, it was Jordan Peterson was a big one. I've met him twice now in person. And I've watched...

monta kuukautta hänen konttinsa. Haluan hänen tavoitteensa. En edes riitä kaikkeen, mitä hän sanoo, mutta haluan... Joku, joka ei ole koskaan nähnyt hänet, hänellä on tämä tavoite. Oletko koskaan nähnyt hänet puhua live? Kyllä. En ole nähnyt hänet puhua live, mutta kyllä. Olen ollut Albanyn New Yorkissa, pieni pientä kaupungia.

He came for some reason and spoke in Schenectady, New York, which is an even tinier town about 20 minutes from here. So I was like, oh my God, small venue, Jordan Peterson, he's crazy. I bought front row seats, bought the VIP thing. I was like, here's this guy I've been following for a decade. This is amazing. This is before his most recent illness, which hopefully he's continuing on the mend. I know he hasn't been in great shape. But my point in saying that is, even having watched all of this content and read all of his books,

I could not replace the, you couldn't replace the in person. There was just something about watching him do this thing where he throws this question out in the world and real time for 90 minutes, you watch him try to answer the question, you know, just working through the problem. And it's a, you can't, you can watch him do it on thing, but when you see him do it in person, it's a completely different thing. And it's like that for you, for the audience that follows you, they're going to have the same experience the first time they see you live.

Tämä on todella vahva suosituksia, kun teet toimintaa. En pysty samaan mukaan. Aiemmin, kun puhuin tekemisestä, markkinoinnin oli iso osa siitä, miksi pystyisin puhumaan. Ja ihmiset sanoivat, että olet hyvä kirjaaja, kirjoitat paljon ja niin edelleen. En tiedä, että olin hyvä kirjaaja. Ei tuntunut, että olin hyvä kirjaaja.

Ja minä kertoisin ihmisille, että olin matkikirjailija, joka pitäisi haittaa koko ajan kouluun vain, jotta pystyisin katsomaan. En ole kirjailija. En ole edes koulutettu. Jos voit mennä takaisin Wayback-machinaan ja löytää jotain asioita, joita kirjoitin mid-2000-luvulla, 2005-2009, se näyttää todennäköisemmin.

ja viimeisen koulutuksen kirjoittaja kirjoittaa sen. Se on hullua, se on huono. Mutta minä pysyin kirjoittamassa ja kirjoittamassa ja kirjoittamassa ja kirjoittamassa ja oppimassa. Ja nyt olen täällä ja olen melkein pro-li-fi-fi-fi-fi-fi-fi-fi-fi-fi-fi-fi-fi-fi-fi-fi-fi.

aloitin mekaanisen koulutuksen majoittajana ja ensimmäisen koulutukseni minulla oli 1.3 GPAa ja koulutuskoulutukseni kertoi minulle, että voit olla mekaanisen koulutuksen majoittaja tai valita mekaanisen koulutuksen majoittajana ja se on se, mitä teet, tai jotain muuta. Ja minulle oli jotain muuta kuin pelaamaan jalkapalloa, hakemaan naisia ja syövän beerin. Ja en ole mekaanisen koulutuksen majoittaja. Ja olen varma, että olet todennäköinen ja todella tehokas siinä kaikissa asioissa, eikö? Kyllä, en ole mekaanisen koulutuksen majoittaja, joten voit nähdä, millä tavalla menin. Ja se toimii!

Mutta kun aloitin kertoa sitä, että minulla oli rauha kouluissa, en tiedä mitä halusin tehdä, muistin kaksi tai kolme kertaa matkia, koska se oli ainoa asia, johon pystyin katsomaan aikana.

And here I do nothing with math in my real career. And marketing and speaking, it's not a part of it. And my point in kind of reiterating what you say is, guys, these origin stories are what... So this is where I think this goes, and I'm interested in your take on this. Yeah.

I think a lot of speakers feel like they have to be that perfect version, that destination version that you described, because they feel like that's what the audience needs to hear to believe me. And to your point, that couldn't be farther from the truth. What the audience needs to know is a guy like me can become like Mitch. That's what you're telling me. Like he used to kind of be like me. And then by doing his authority bridge process, he's able to become what I want to become like Mitch.

Tämä on mahdollista minulle. Tämä on mahdollista. Hän ei ollut vain nukkuessaan tämä mahtava koulutus ja puheenjohtaja ja kirjoittaja ja podcasteri. Hän oli yleinen, joka rakennetti tätä elämäänsä, että haluan olla samanlainen elämä. Jos et tehdä itseäsi ymmärrettäväksi ihmisille ja näytä heille, että mitä sinulla on, missä sinä yrität saada heille mahdollisuutta heille.

I had a buddy who works in PR. And he has a client who's fairly famous. Everyone listening would know this particular person's name. And we were talking about this idea of authenticity versus performance mode. And what he said was the best performers he's ever worked with, from his perspective. He's like, when you sit with them in a booth at a coffee shop,

They're like any other person. They're not... But when they go on stage for whatever it is the thing that they do, they become this bigger version of themselves. And he said...

The best, to your point, are able to take the authentic version and not change it, but amplify the parts that stand out on stage in the performance version. So it's not like you're a different human. You're not trying to be, you know, if you've never sold anything in your life, you're not standing there trying to be the world's best salesman, the Wolf of Wall Street or whatever, right? But you're taking this authentic version of you that might be more mild-mannered, you know, doesn't talk as loud, doesn't talk as fast, doesn't, you know, whatever, right?

You know, you're just amplifying the parts of you on stage. How do you personally... One, do you agree with that? Two, do you need a performance version of you? Because I've seen people try authentic, and they're terrible. And it's like, authentic still has to be good. Like, I know some people, I think, mis...