Ryan Levesque

But they wanted to know how much I getting, how much am I getting paid on this free book?

And I'm telling you, listen, I'm going to be losing, if I ship the book to Mumbai, I'm going to be losing $70 on this.

And you want to get paid on top of that?

But here's the thing.

There was one pocket, one pocket of people that got it.

They got that they were delivering value to their audience by giving away like 50 free copies of the book.

And it's not going to be a surprise to you, but it was a surprise to me.

Podcasters.

Interesting.

Loved it.

Absolutely loved it.

And so it was a great way to get on a number of different podcasts and I was featured on some of the top business podcasts because of this.

That was a surprise to me.

So we moved a ton more books through podcasting than I expected and a lot less through, uh, you know, people that I would consider partners and friends.

Yeah.

From, uh,

The honest answer is I don't know the exact number.

There were weeks that I did three podcasts a day, like three or four days a week.

Most of them are podcasts that we would have never heard of.

So the big ones, I was on Entrepreneur on Fire and Mixergy and Pat Flynn, Smart Passive Income, Lead to Read, podcasts like that.