Ryan Smith

And so for the first time ever, this is all in one platform.

And then you're able to use Qualtrics for all the other ad hoc, you know, gathering website feedback.

And we empower all the feedback for healthcare.gov and, you know, thousands of brands.

Yeah, yeah, yeah.

So but but they had all the data of what was going on.

They just didn't know why.

And for the first time ever, we can collect all that.

And then we can start, you know, inputting that with operational data when someone booked and why.

And you get a full picture.

And the greatest part about it is this isn't some big data initiative that people can't do and they can't come out the other side.

We're watching brands be extremely successful in a short amount of time.

And they just don't have to guess anymore.

And that's kind of something that was only a dream and what we started in 2002 to work on was this idea that guessing doesn't work.

We want it all.

Yeah, I mean, it's more of we're seeing the need where we want to go deeper within our customers.

And I think we've proven, I mean, we've got some of the, we've got phenomenal expansion within our customers, phenomenal renewal rate where they're coming back.

I mean, we always focus, I mean, world-class, you know, if we can get 90% with an expansion of 120, 130 within our customer base.

Yeah.

So so we can go if we can go one.

I mean, this is where it's different.