Ryan Sterling

speaker

807 appearances 4 recordings 1 series first heard Feb 2026 last heard 7 Sep

Ryan Sterling’s voice in public audio — every appearance, attributed to the second.

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recordings per month · last 12 months

Recordings per month over the last 12 months — 4 in all, peaking in Sep 2026 with 1.

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So how can you tell?

It's hard to tell.

And, you know, we could start with the fee arrangements because, of course, that does drive incentives.

It's not as clear in black and white as if someone charges on the AUM model and someone charges on the flat fee model that the flat fee is better.

I have a unique perspective here in the sense that I've tried everything, and I can tell you why we've settled on the AUM model.

Even though it's not perfect, I find it to be the best, especially for people who are in the growing wealth stage of their life.

So one of the things that she said that I thought was really interesting is she goes, if it's so simple.

And I always like to say, is it like a lot of things in life?

Well, there's simple but not easy because there are two different things.

Yeah.

So I think number one is like we say this all the time, that so much of this business is simple, but again, not easy.

The distinction there is that everything in and of itself is very doable for people to read books, for people to watch YouTube, so on and so forth.

But actually executing it is a completely different story.

And the reason it's hard as it relates to wealth is because we're emotional.

And I always say that, you know, so long as human beings remain emotional, it's going to be really hard for AI to replace financial advisors.

I can say, like, I've been in this business for two decades.

I have an advisor.

And the reason being is because when it comes to my own wealth, I'm prone to emotional decision making.

And I think that's where having an independent advisor, it's almost kind of like, why do therapists have a therapist?

And why do therapists exist where you can read books and listen to podcasts and go to seminars?

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