Sally Helm
speaker
385 appearances
1 recordings
1 series
first heard Jul 2026
last heard 30 Jul
Sally Helm’s voice in public audio — every appearance, attributed to the second.
Trend
recordings per month · last 12 monthsRecordings per month over the last 12 months — 1 in all, peaking in Jul 2026 with 1.
Appearances
So black was the most practical, the most permanent.
But in the 1920s, this company DuPont, which was an investor in GM, they spent a fortune trying to create durable colored paint.
And in 1923, they succeeded.
In the next few years, as Sloan rolled out new models aimed at women, they were all different colors.
Side note, this same paint breakthrough actually also leads to nail polish, as we know it.
Nail polish and car paint were the same thing.
I know.
I found this so funny.
But yes, the same basic paint breakthrough.
Right.
Exactly.
If you want.
This color thing, I mean, this is Sloan's big gambit.
He is wondering, can I sell the same basic machine just in a radically different package?
That's Jacques Peretti, author of the book The Deals That Made the World.
Over time, GM tries out different looks.
They lower the car's body.
They elongate the hood.
It has crazy curves.
They don't really change the engine, but eventually you can get the car in blue.
Showing 281–300 of 385 · page 15 of 20
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