Sam Caucci

It's the total opposite of what traditional like other learning platforms do, which is, you know, hey, log in and play and get, you know, because you have to.

So we just hired our first salesperson a week ago.

We've done all of this pretty much through educated PR campaign and really word of mouth.

I think word of mouth is probably the most misunderstood type of lead category.

It is the most powerful.

We worked in a few different, our goal when we launched was to prove concept in a few industries and set off like wildfire.

you know, the only way to do that is to a, you know, ask your clients for referrals.

And that's what we did.

You know, all of our, I could, I could, I could draw on a board, a line that connects every single one of our clients to either a direct conversation from a referral or us speaking at a major trade show or conference.

Yep.

Right.

I mean, I think that, you know, to one to one degree, you're looking at other SaaS based platforms and what they've done.

Right.

I mean, this is we're not recreating the wheel and the way that we approach a sales process or other companies that we can model after and how we approach.

We do have some idea of a customer acquisition cost, at least from, you know, engagement to close.

Right.

From demo to close from first conversation to close.

The the issue that we're the item that we're figuring out right now is, you know, how do we get people into our pipeline?

Yeah, I mean, I think it's two prong.

Like we're raising money to do two things.