Menu
Sign In Search Podcasts Charts People & Topics Add Podcast API Blog Pricing

Sam Caucci

๐Ÿ‘ค Speaker
275 total appearances

Appearances Over Time

Podcast Appearances

SaaS Interviews with CEOs, Startups, Founders
EP 361: 61 Customers $700k In Revenue, The Ultimate Sales Training Tool with Sam Caucci

So we started building the product and, you know, we launched the product in early part of 2014.

SaaS Interviews with CEOs, Startups, Founders
EP 361: 61 Customers $700k In Revenue, The Ultimate Sales Training Tool with Sam Caucci

And I've been kind of at the race ever since.

SaaS Interviews with CEOs, Startups, Founders
EP 361: 61 Customers $700k In Revenue, The Ultimate Sales Training Tool with Sam Caucci

2014, first year selling the games.

SaaS Interviews with CEOs, Startups, Founders
EP 361: 61 Customers $700k In Revenue, The Ultimate Sales Training Tool with Sam Caucci

We sold 20 platforms in year one.

SaaS Interviews with CEOs, Startups, Founders
EP 361: 61 Customers $700k In Revenue, The Ultimate Sales Training Tool with Sam Caucci

So we were just around $250,000.

SaaS Interviews with CEOs, Startups, Founders
EP 361: 61 Customers $700k In Revenue, The Ultimate Sales Training Tool with Sam Caucci

2015, we're just shy of 700.

SaaS Interviews with CEOs, Startups, Founders
EP 361: 61 Customers $700k In Revenue, The Ultimate Sales Training Tool with Sam Caucci

Yeah, so, I mean, the biggest challenge for us has been most of our revenue with a new product has been up front, right?

SaaS Interviews with CEOs, Startups, Founders
EP 361: 61 Customers $700k In Revenue, The Ultimate Sales Training Tool with Sam Caucci

Because we didn't take any outside funding.

SaaS Interviews with CEOs, Startups, Founders
EP 361: 61 Customers $700k In Revenue, The Ultimate Sales Training Tool with Sam Caucci

Yeah, so we bootstrapped.

SaaS Interviews with CEOs, Startups, Founders
EP 361: 61 Customers $700k In Revenue, The Ultimate Sales Training Tool with Sam Caucci

We're now only starting to begin the fundraising process, but being totally bootstrapped, cash is king.

SaaS Interviews with CEOs, Startups, Founders
EP 361: 61 Customers $700k In Revenue, The Ultimate Sales Training Tool with Sam Caucci

We were trying to motivate everybody we sold to to pay us as much as they could up front.

SaaS Interviews with CEOs, Startups, Founders
EP 361: 61 Customers $700k In Revenue, The Ultimate Sales Training Tool with Sam Caucci

61.

SaaS Interviews with CEOs, Startups, Founders
EP 361: 61 Customers $700k In Revenue, The Ultimate Sales Training Tool with Sam Caucci

OK.

SaaS Interviews with CEOs, Startups, Founders
EP 361: 61 Customers $700k In Revenue, The Ultimate Sales Training Tool with Sam Caucci

Yes.

SaaS Interviews with CEOs, Startups, Founders
EP 361: 61 Customers $700k In Revenue, The Ultimate Sales Training Tool with Sam Caucci

I mean, we make our biggest impact in small to mid sized companies.

SaaS Interviews with CEOs, Startups, Founders
EP 361: 61 Customers $700k In Revenue, The Ultimate Sales Training Tool with Sam Caucci

And it's really been a strategic choice, to be honest, Nathan, because, you know, if you look at like enterprise grade training products, there's all the companies.

SaaS Interviews with CEOs, Startups, Founders
EP 361: 61 Customers $700k In Revenue, The Ultimate Sales Training Tool with Sam Caucci

that's where all the competition is.

SaaS Interviews with CEOs, Startups, Founders
EP 361: 61 Customers $700k In Revenue, The Ultimate Sales Training Tool with Sam Caucci

Blackboard, Kaplan, Scholastic.

SaaS Interviews with CEOs, Startups, Founders
EP 361: 61 Customers $700k In Revenue, The Ultimate Sales Training Tool with Sam Caucci

These companies have all types of platforms that they try to, but they're mostly learning based, right?

SaaS Interviews with CEOs, Startups, Founders
EP 361: 61 Customers $700k In Revenue, The Ultimate Sales Training Tool with Sam Caucci

They're not, you know, we don't have any direct game based competition in the way that we're approaching this, but you know, the red comp,