Sam Eitzen

Revenue dropped off a cliff.

But if we did, yeah, 70% Keeper City smiling and 30% virtual photo booth.

It's a new piece of technology.

A lot of people don't even understand what it is.

but it's basically like a browser-based photo booth that is a fun add-on to virtual events that at times can be boring.

Floodgates open up.

We noticed the first massive hit to our company when South by canceled South by Southwest.

They were, we were activating there at a bunch of different events and sub events and

And that was a pretty big blow.

After that, yeah, mid-March, the floodgates opened.

I think we lost about three to six months of potentially earned income overnight.

And sales since then have continued to be just absolutely dead.

And not only that, but we had refunds to give.

We...

take deposits.

If we don't do any work for your event and it's further than 30 days out, you are owed your money back.

So we bled hundreds of thousand dollars in the, when that first started happening.

Which is why we had such a significant and kind of like aggressive pivot outside of the events industry.

We were so pessimistic about when they might come back that we felt if we didn't do something that could earn cash fast, we would have to lay off our entire team.

And e-commerce was kind of our guess that that might work.