Sam Parr
👤 PersonAppearances Over Time
Podcast Appearances
Because the equation for media value is the quantity of people times the power you have over them, meaning how influential you are, times their buying power.
Because the equation for media value is the quantity of people times the power you have over them, meaning how influential you are, times their buying power.
And so what that means... So there's a world where having...
And so what that means... So there's a world where having...
low influence, over 10 million moms who live in the Midwest is equal to having a newsletter that impacts 1,000 people who work in the buying department for the parts department at Boeing.
low influence, over 10 million moms who live in the Midwest is equal to having a newsletter that impacts 1,000 people who work in the buying department for the parts department at Boeing.
Do you know what I mean?
Do you know what I mean?
Who buy a billion dollar, $10 million deals for like parts.
Who buy a billion dollar, $10 million deals for like parts.
And so that's the equation.
And so that's the equation.
And so in my opinion, podcasts are one of the best ways to have influence.
And so in my opinion, podcasts are one of the best ways to have influence.
It's also one of the hardest.
It's also one of the hardest.
They're like the hardest thing on earth to grow, in my opinion.
They're like the hardest thing on earth to grow, in my opinion.
But once you capture someone and you're in their ears for 50 or 100 minutes a week, you have real influence over them.
But once you capture someone and you're in their ears for 50 or 100 minutes a week, you have real influence over them.