Sam Parr

We grew to 100,000 subscribers without spending one cent in marketing.

We grew to 100,000 subscribers without spending one cent in marketing.

It was all through writing blog posts that would go viral on Reddit or Hacker News.

It was all through writing blog posts that would go viral on Reddit or Hacker News.

And so one of the easiest ways to get popular for a newsletter is to make a decision on where your market already exists.

And so one of the easiest ways to get popular for a newsletter is to make a decision on where your market already exists.

And what content can you create that gets popular on that channel?

And what content can you create that gets popular on that channel?

And then you siphon them off into your newsletter.

And then you siphon them off into your newsletter.

For example, we knew that a lot of people who were in... Do you remember what Soylent is?

For example, we knew that a lot of people who were in... Do you remember what Soylent is?

You know, Soylent?

You know, Soylent?

It's kind of like Slim Fast for nerds.

It's kind of like Slim Fast for nerds.

It's like a meal replacement for like engineers.

It's like a meal replacement for like engineers.

And the hustle was a tech and business newsletter.

And the hustle was a tech and business newsletter.