Samir Chaudry

And you have to just love the process of making it. So do I want to make it? The second is, is there an audience for this? Is this content that somebody actually wants? Which is another honest question you have to ask yourself. And then the third is, does this match the platform's wants and needs? And actually, those three can evolve over time.

And you have to just love the process of making it. So do I want to make it? The second is, is there an audience for this? Is this content that somebody actually wants? Which is another honest question you have to ask yourself. And then the third is, does this match the platform's wants and needs? And actually, those three can evolve over time.

Just because they're all checked and green light on all three one week does not mean that it's the same thing the next month. Those all kind of oscillate and change. Again, if you look at where YouTube is heading, even with their announcements that made on YouTube two weeks ago, you can gather that they are heading in the direction of more and more connected TV viewership.

Just because they're all checked and green light on all three one week does not mean that it's the same thing the next month. Those all kind of oscillate and change. Again, if you look at where YouTube is heading, even with their announcements that made on YouTube two weeks ago, you can gather that they are heading in the direction of more and more connected TV viewership.

Just because they're all checked and green light on all three one week does not mean that it's the same thing the next month. Those all kind of oscillate and change. Again, if you look at where YouTube is heading, even with their announcements that made on YouTube two weeks ago, you can gather that they are heading in the direction of more and more connected TV viewership.

Connected TV viewership means 30 plus minute videos that are organized into series that can be watched. They launched a new UI update for connected TV that's organized by seasons and episodes. And you look at that, it looks just like Netflix. So what the platform is essentially signaling to all creators is we're looking for serialized formats that look and feel like streamers.

Connected TV viewership means 30 plus minute videos that are organized into series that can be watched. They launched a new UI update for connected TV that's organized by seasons and episodes. And you look at that, it looks just like Netflix. So what the platform is essentially signaling to all creators is we're looking for serialized formats that look and feel like streamers.

Connected TV viewership means 30 plus minute videos that are organized into series that can be watched. They launched a new UI update for connected TV that's organized by seasons and episodes. And you look at that, it looks just like Netflix. So what the platform is essentially signaling to all creators is we're looking for serialized formats that look and feel like streamers.

Maybe. I don't know if adding more crew is the answer to solving a content problem. I really don't believe that. I think if it's warranted, sure. If your show or format requires crew and a specific type of camera because you want it or a specific type of audio because it's what the format is asking for, sure. But one of the most prolific creators on YouTube right now is Ryan Trahan.

Maybe. I don't know if adding more crew is the answer to solving a content problem. I really don't believe that. I think if it's warranted, sure. If your show or format requires crew and a specific type of camera because you want it or a specific type of audio because it's what the format is asking for, sure. But one of the most prolific creators on YouTube right now is Ryan Trahan.

Maybe. I don't know if adding more crew is the answer to solving a content problem. I really don't believe that. I think if it's warranted, sure. If your show or format requires crew and a specific type of camera because you want it or a specific type of audio because it's what the format is asking for, sure. But one of the most prolific creators on YouTube right now is Ryan Trahan.

He can't make a video that does under 10 million views, but he shoots the majority of his stuff with his iPhone.

He can't make a video that does under 10 million views, but he shoots the majority of his stuff with his iPhone.

He can't make a video that does under 10 million views, but he shoots the majority of his stuff with his iPhone.

and just by himself um so you know we you also have to take a step back and go what what has he done really successfully again his unique personality his unique perspective that's an intangible some people have it some people don't um that's an intangible he's also been on the platform for a very long time and gone through multiple iterations he loves the video making process um

and just by himself um so you know we you also have to take a step back and go what what has he done really successfully again his unique personality his unique perspective that's an intangible some people have it some people don't um that's an intangible he's also been on the platform for a very long time and gone through multiple iterations he loves the video making process um

and just by himself um so you know we you also have to take a step back and go what what has he done really successfully again his unique personality his unique perspective that's an intangible some people have it some people don't um that's an intangible he's also been on the platform for a very long time and gone through multiple iterations he loves the video making process um

But he has found himself into some really successful formats. He does these formats where he tries different types of Airbnbs and those have taken off. And the goal of a YouTube creator, which is also probably the goal of any startup founder, is to identify what the audience is reacting to and then double down in that direction.

But he has found himself into some really successful formats. He does these formats where he tries different types of Airbnbs and those have taken off. And the goal of a YouTube creator, which is also probably the goal of any startup founder, is to identify what the audience is reacting to and then double down in that direction.

But he has found himself into some really successful formats. He does these formats where he tries different types of Airbnbs and those have taken off. And the goal of a YouTube creator, which is also probably the goal of any startup founder, is to identify what the audience is reacting to and then double down in that direction.