Scott Clary

and you always think you're worse than you are by the way yeah you always oh of course everyone was like great job like i mean like yeah gina's like sitting in the audience that you you fucking killed it like good job everybody who i was on the panel with uh like awesome job like it was it was really well done and uh in my mind i just felt like i wanted to have a heart attack and die i felt like i was gonna have a heart attack like just just do it now so i don't have to deal with the next uh 20 minutes it's like that scene from old school where like you're just like the where you're just like

it's an out-of-body experience and the speech goes off you're like what what happened yeah but you know i lived and then after that i was like i don't want to feel like that again and i uh reps yeah it was just reps and then i just jumped into every single speaking opportunity that i what's the fun because people you know you talk about the newsletter growth too if you want we're gonna get to that but like most people talk about about imposter syndrome like they don't want to turn a camera oh i look terrible on camera i sound bad on camera i don't want to do this like just

it's an out-of-body experience and the speech goes off you're like what what happened yeah but you know i lived and then after that i was like i don't want to feel like that again and i uh reps yeah it was just reps and then i just jumped into every single speaking opportunity that i what's the fun because people you know you talk about the newsletter growth too if you want we're gonna get to that but like most people talk about about imposter syndrome like they don't want to turn a camera oh i look terrible on camera i sound bad on camera i don't want to do this like just

it's an out-of-body experience and the speech goes off you're like what what happened yeah but you know i lived and then after that i was like i don't want to feel like that again and i uh reps yeah it was just reps and then i just jumped into every single speaking opportunity that i what's the fun because people you know you talk about the newsletter growth too if you want we're gonna get to that but like most people talk about about imposter syndrome like they don't want to turn a camera oh i look terrible on camera i sound bad on camera i don't want to do this like just

So my recommendation for somebody who wants to start creating content is imposter syndrome is real. And of course, you're going to be stressed out. But you have to find a way to, again, architect the environment so that you forget that you're creating the content. Because most people can just have a conversation. We can have a conversation. It doesn't matter if the camera's on or off.

So my recommendation for somebody who wants to start creating content is imposter syndrome is real. And of course, you're going to be stressed out. But you have to find a way to, again, architect the environment so that you forget that you're creating the content. Because most people can just have a conversation. We can have a conversation. It doesn't matter if the camera's on or off.

So my recommendation for somebody who wants to start creating content is imposter syndrome is real. And of course, you're going to be stressed out. But you have to find a way to, again, architect the environment so that you forget that you're creating the content. Because most people can just have a conversation. We can have a conversation. It doesn't matter if the camera's on or off.

But some people sitting in this chair, when the cameras turn on, they turn into a different person. What you have to do if you're starting out is you have to find a way to architect the environment so that you don't know that the cameras are on and you don't feel like you're creating content. So what I recommend when people first start, because video is usually the issue. It's not usually writing.

But some people sitting in this chair, when the cameras turn on, they turn into a different person. What you have to do if you're starting out is you have to find a way to architect the environment so that you don't know that the cameras are on and you don't feel like you're creating content. So what I recommend when people first start, because video is usually the issue. It's not usually writing.

But some people sitting in this chair, when the cameras turn on, they turn into a different person. What you have to do if you're starting out is you have to find a way to architect the environment so that you don't know that the cameras are on and you don't feel like you're creating content. So what I recommend when people first start, because video is usually the issue. It's not usually writing.

People don't usually stress out about writing. But video is usually an issue. I say sit down across from somebody. Ask them to print out or on their phone have a list of questions that you know. They're all topics that you know about. Turn on a camera and then block off two hours, like Sunday afternoon, whatever, when you have nothing else going on.

People don't usually stress out about writing. But video is usually an issue. I say sit down across from somebody. Ask them to print out or on their phone have a list of questions that you know. They're all topics that you know about. Turn on a camera and then block off two hours, like Sunday afternoon, whatever, when you have nothing else going on.

People don't usually stress out about writing. But video is usually an issue. I say sit down across from somebody. Ask them to print out or on their phone have a list of questions that you know. They're all topics that you know about. Turn on a camera and then block off two hours, like Sunday afternoon, whatever, when you have nothing else going on.

And that person, I just want them to sit there and ask you about things that you know about. And you will forget the cameras are there after about 10 to 15 minutes. And you're just going to be having a conversation with somebody talking about things that you care about, that you're passionate about. And if you look back at that recording, that's actually incredible content. That's all it is.

And that person, I just want them to sit there and ask you about things that you know about. And you will forget the cameras are there after about 10 to 15 minutes. And you're just going to be having a conversation with somebody talking about things that you care about, that you're passionate about. And if you look back at that recording, that's actually incredible content. That's all it is.

And that person, I just want them to sit there and ask you about things that you know about. And you will forget the cameras are there after about 10 to 15 minutes. And you're just going to be having a conversation with somebody talking about things that you care about, that you're passionate about. And if you look back at that recording, that's actually incredible content. That's all it is.

You just have to talk about things that you care about. Yeah. So, and by the way, by the way, by the way, if you actually look at, there's something called a fly on the wall effect. The fly on the wall effect is when people, this is why podcast content does well. People who are scrolling on Instagram or on YouTube or whatever, they like to feel like they are the fly on the wall of a conversation.

You just have to talk about things that you care about. Yeah. So, and by the way, by the way, by the way, if you actually look at, there's something called a fly on the wall effect. The fly on the wall effect is when people, this is why podcast content does well. People who are scrolling on Instagram or on YouTube or whatever, they like to feel like they are the fly on the wall of a conversation.

You just have to talk about things that you care about. Yeah. So, and by the way, by the way, by the way, if you actually look at, there's something called a fly on the wall effect. The fly on the wall effect is when people, this is why podcast content does well. People who are scrolling on Instagram or on YouTube or whatever, they like to feel like they are the fly on the wall of a conversation.

When somebody is staring at you directly, you do not feel like you're a fly on the wall. It feels like the person who's staring at the camera directly is directly communicating with me.