Scott Clary

When somebody is staring at you directly, you do not feel like you're a fly on the wall. It feels like the person who's staring at the camera directly is directly communicating with me.

When somebody is staring at you directly, you do not feel like you're a fly on the wall. It feels like the person who's staring at the camera directly is directly communicating with me.

But when I'm in a conversation like this with a podcast, the camera just off to the side or whatever, and the audience knows that I'm not speaking to them, I'm speaking to you, there's a fly on the wall effect and they actually enjoy that content slightly more than if I was talking directly to them in the camera.

But when I'm in a conversation like this with a podcast, the camera just off to the side or whatever, and the audience knows that I'm not speaking to them, I'm speaking to you, there's a fly on the wall effect and they actually enjoy that content slightly more than if I was talking directly to them in the camera.

But when I'm in a conversation like this with a podcast, the camera just off to the side or whatever, and the audience knows that I'm not speaking to them, I'm speaking to you, there's a fly on the wall effect and they actually enjoy that content slightly more than if I was talking directly to them in the camera.

Yes, exactly.

Yes, exactly.

Yes, exactly.

Nobody wants to be told what to do. But if I have a smart thought and it's clipped out and it's in a conversation, very organic conversation with someone else, that's the type of content that people share and people like and people engage with. And that's why if you actually look at, I can't remember her name. There's one woman. I'm sure if you Google this story, you'll be able to find it.

Nobody wants to be told what to do. But if I have a smart thought and it's clipped out and it's in a conversation, very organic conversation with someone else, that's the type of content that people share and people like and people engage with. And that's why if you actually look at, I can't remember her name. There's one woman. I'm sure if you Google this story, you'll be able to find it.

Nobody wants to be told what to do. But if I have a smart thought and it's clipped out and it's in a conversation, very organic conversation with someone else, that's the type of content that people share and people like and people engage with. And that's why if you actually look at, I can't remember her name. There's one woman. I'm sure if you Google this story, you'll be able to find it.

She rented out a podcast studio on her own and just spoke off camera Let's see. I'm Googling it. See if you can find it. I have to fucking remember her name. Rent it out. I'll tell you the story of what she did, though. She booked out a podcast studio.

She rented out a podcast studio on her own and just spoke off camera Let's see. I'm Googling it. See if you can find it. I have to fucking remember her name. Rent it out. I'll tell you the story of what she did, though. She booked out a podcast studio.

She rented out a podcast studio on her own and just spoke off camera Let's see. I'm Googling it. See if you can find it. I have to fucking remember her name. Rent it out. I'll tell you the story of what she did, though. She booked out a podcast studio.

We'll call her Mary. She booked out a podcast studio, and she tested preaching directly to the camera versus no host there. Just her talking to somebody as if there was a host, and she's just talking about the same stuff that she'd be talking to the camera to. And the engagement was higher on... on the content where it looked like she was in a podcast.

We'll call her Mary. She booked out a podcast studio, and she tested preaching directly to the camera versus no host there. Just her talking to somebody as if there was a host, and she's just talking about the same stuff that she'd be talking to the camera to. And the engagement was higher on... on the content where it looked like she was in a podcast.

We'll call her Mary. She booked out a podcast studio, and she tested preaching directly to the camera versus no host there. Just her talking to somebody as if there was a host, and she's just talking about the same stuff that she'd be talking to the camera to. And the engagement was higher on... on the content where it looked like she was in a podcast.

I don't know TikTok as well as Instagram. Yeah. So I'm not an SME, not a subject matter expert at TikTok.

I don't know TikTok as well as Instagram. Yeah. So I'm not an SME, not a subject matter expert at TikTok.

I don't know TikTok as well as Instagram. Yeah. So I'm not an SME, not a subject matter expert at TikTok.