Scott Clary

It's about a deal falling through or someone getting sued. But to be able to even be in that position means that you figured out life to some degree.

It's about a deal falling through or someone getting sued. But to be able to even be in that position means that you figured out life to some degree.

It is.

It is.

It is.

So I also agree with that, which is why I built a very large mailing list because I didn't want to ever just rely on the platforms. I know that Instagram can be shut down overnight. YouTube can be shut down. All this stuff can be shut down overnight if you don't own it. So when I started creating content, It's not a super complicated strategy, but the CTA was always subscribed to the newsletter.

So I also agree with that, which is why I built a very large mailing list because I didn't want to ever just rely on the platforms. I know that Instagram can be shut down overnight. YouTube can be shut down. All this stuff can be shut down overnight if you don't own it. So when I started creating content, It's not a super complicated strategy, but the CTA was always subscribed to the newsletter.

So I also agree with that, which is why I built a very large mailing list because I didn't want to ever just rely on the platforms. I know that Instagram can be shut down overnight. YouTube can be shut down. All this stuff can be shut down overnight if you don't own it. So when I started creating content, It's not a super complicated strategy, but the CTA was always subscribed to the newsletter.

So over the past six years, the link in bio, the CTA, top of the show notes, every single YouTube video. And I've tried to mention at the beginning, as a creator, I've tried to put out lots of different types of content. I've tried to see what works. Now I have a podcast. I used to put out like strategy and tutorial videos on YouTube. I've used to do like solo YouTube.

So over the past six years, the link in bio, the CTA, top of the show notes, every single YouTube video. And I've tried to mention at the beginning, as a creator, I've tried to put out lots of different types of content. I've tried to see what works. Now I have a podcast. I used to put out like strategy and tutorial videos on YouTube. I've used to do like solo YouTube.

So over the past six years, the link in bio, the CTA, top of the show notes, every single YouTube video. And I've tried to mention at the beginning, as a creator, I've tried to put out lots of different types of content. I've tried to see what works. Now I have a podcast. I used to put out like strategy and tutorial videos on YouTube. I've used to do like solo YouTube.

So there's about 5,000 YouTube videos. where the first line is, subscribe to newsletter.scottdclary.com.

So there's about 5,000 YouTube videos. where the first line is, subscribe to newsletter.scottdclary.com.

So there's about 5,000 YouTube videos. where the first line is, subscribe to newsletter.scottdclary.com.

It's a CTA for everything. So just making sure that you cross-pollinate your audience repeatedly is very important. Meaning if you put out a podcast, you put out a YouTube video in the show notes, in the YouTube description, link in bio is always email capture. And then you deliver value through the newsletter. And then you promote the shit out of the newsletter.

It's a CTA for everything. So just making sure that you cross-pollinate your audience repeatedly is very important. Meaning if you put out a podcast, you put out a YouTube video in the show notes, in the YouTube description, link in bio is always email capture. And then you deliver value through the newsletter. And then you promote the shit out of the newsletter.

It's a CTA for everything. So just making sure that you cross-pollinate your audience repeatedly is very important. Meaning if you put out a podcast, you put out a YouTube video in the show notes, in the YouTube description, link in bio is always email capture. And then you deliver value through the newsletter. And then you promote the shit out of the newsletter.

Twice a week. Twice a week. Twice a week. So, so hear me out. So I have one newsletter, then I have one like summary wrap up. So the newsletter is a newsletter and it talks about, and I'll, and the summaries are AI generated summaries of, no, you're writing it. No, no, no. It's not a, it's not a summary that way. It's a summary as in, these are the podcasts that came out this week. Okay.

Twice a week. Twice a week. Twice a week. So, so hear me out. So I have one newsletter, then I have one like summary wrap up. So the newsletter is a newsletter and it talks about, and I'll, and the summaries are AI generated summaries of, no, you're writing it. No, no, no. It's not a, it's not a summary that way. It's a summary as in, these are the podcasts that came out this week. Okay.

Twice a week. Twice a week. Twice a week. So, so hear me out. So I have one newsletter, then I have one like summary wrap up. So the newsletter is a newsletter and it talks about, and I'll, and the summaries are AI generated summaries of, no, you're writing it. No, no, no. It's not a, it's not a summary that way. It's a summary as in, these are the podcasts that came out this week. Okay.