Scott Galloway

I think a lot of people have heard of sort of the taco trade, but they don't really understand it.

I think a lot of people have heard of sort of the taco trade, but they don't really understand it.

I think a lot of people have heard of sort of the taco trade, but they don't really understand it.

But what it actually means is the following, is that the stock market will move. So he announces tariffs on Apple products, and Apple goes down 3% to 5%. It takes a little bit of a hit. He announces huge, huge tariffs on China, 135%, and shipping companies that are dependent upon Apple Chinese exports into the Port of Long Beach, they lose 30 or 40% of their value overnight.

But what it actually means is the following, is that the stock market will move. So he announces tariffs on Apple products, and Apple goes down 3% to 5%. It takes a little bit of a hit. He announces huge, huge tariffs on China, 135%, and shipping companies that are dependent upon Apple Chinese exports into the Port of Long Beach, they lose 30 or 40% of their value overnight.

But what it actually means is the following, is that the stock market will move. So he announces tariffs on Apple products, and Apple goes down 3% to 5%. It takes a little bit of a hit. He announces huge, huge tariffs on China, 135%, and shipping companies that are dependent upon Apple Chinese exports into the Port of Long Beach, they lose 30 or 40% of their value overnight.

EU tariffs, EU stock market announcement, EU stock market declines. The incredibly consistent, massively profitable trade has been to assume that this is all bluster and these tariffs will not hold and the companies that took an initial dive will recover.

EU tariffs, EU stock market announcement, EU stock market declines. The incredibly consistent, massively profitable trade has been to assume that this is all bluster and these tariffs will not hold and the companies that took an initial dive will recover.

EU tariffs, EU stock market announcement, EU stock market declines. The incredibly consistent, massively profitable trade has been to assume that this is all bluster and these tariffs will not hold and the companies that took an initial dive will recover.

And it has been one of the most consistent profitable trades that Trump always chickens out, that his threats are bluster and that he's bluffing and the companies that take a short-term hit, you go long those companies and you make a shit ton of money. He has announced or reduced tariffs 50 times.

And it has been one of the most consistent profitable trades that Trump always chickens out, that his threats are bluster and that he's bluffing and the companies that take a short-term hit, you go long those companies and you make a shit ton of money. He has announced or reduced tariffs 50 times.

And it has been one of the most consistent profitable trades that Trump always chickens out, that his threats are bluster and that he's bluffing and the companies that take a short-term hit, you go long those companies and you make a shit ton of money. He has announced or reduced tariffs 50 times.

And so far, as far as I can tell, we're gonna get a reduction in the price of Austin Martin engines from Britain. I mean, there's been absolutely almost no meaningful deal struck here. Now, my belief is it's the following.

And so far, as far as I can tell, we're gonna get a reduction in the price of Austin Martin engines from Britain. I mean, there's been absolutely almost no meaningful deal struck here. Now, my belief is it's the following.

And so far, as far as I can tell, we're gonna get a reduction in the price of Austin Martin engines from Britain. I mean, there's been absolutely almost no meaningful deal struck here. Now, my belief is it's the following.

I used to think that he was an idiot in terms of basic understanding of economics and was hoping through bluster and by saber rattling to bring different economies to the table, thinking that that was going to benefit Americans. I no longer believe that.

I used to think that he was an idiot in terms of basic understanding of economics and was hoping through bluster and by saber rattling to bring different economies to the table, thinking that that was going to benefit Americans. I no longer believe that.

I used to think that he was an idiot in terms of basic understanding of economics and was hoping through bluster and by saber rattling to bring different economies to the table, thinking that that was going to benefit Americans. I no longer believe that.

I believe he is purposely creating massive volatility such that him and his insiders can make billions of dollars in market manipulation and insider trading. and that in a year, the tariffs are gonna look remarkably similar to the way they did before the Trump administration.

I believe he is purposely creating massive volatility such that him and his insiders can make billions of dollars in market manipulation and insider trading. and that in a year, the tariffs are gonna look remarkably similar to the way they did before the Trump administration.