Scott Sessions
๐ค SpeakerAppearances Over Time
Podcast Appearances
Yeah, so 2019 is going to be a focus of big growth.
So since we started in stabilizing the platform, which was incredibly stable already, but needed to do a few things, that's where our focus has been these first several months.
2019, we're focused on growth in bringing on
very skilled and knowledgeable sales folks so that we can really go after that Fortune 500.
Right now we're focused on Fortune 100, but we're gonna expand out into Fortune 500 and perhaps even into 1000 with very focused sales individuals that can get into those markets with their relationships,
Talk the talk and walk the walk to really service those clients.
We may be, we may be looking 40 to 50%, honestly.
Yep.
Yeah, we're going to have some direct paid.
Getting the word out there is imperative.
My experience has been with face-to-face events as well as PR really drives that initial learning.
We're in education mode.
We need to educate the market that there is a solution.
People are spending millions on training right now.
which is great for unconscious bias training, but you've got to align it with a tool so that when people go back to the office, they normally forget about their training.
This way they have a tool to implement the trainings and learnings that they've had.
So we'll do conferences.
We'll focus a lot of effort on PR and of course, guerrilla marketing social, but the bulk is going to go into sales and then following on with customer success because we've got to take care of those customers once they've been brought on.
Yeah, I mean, I'm not going to say no, but, you know, we want to have good options in the future.
And if a good opportunity comes up, we're seriously going to look at it.