Seth Besmertnik

And how do I bring that stuff out there so I can help people as the foundation for marketing?

I think that's exciting.

Sure.

Well, it's a big brain.

We got a lot of people working on it for quite some time.

The simple surface level of the brain is that we go out and we get a lot of information.

If you think about a search engine like Google or an answer engine like ChatGPT, it goes out and gets information.

And what it does is it gets that information and then you ask it a question and it gives you some kind of link or some kind of answer.

We do the same thing.

We go out and get a lot of information, except instead of giving a consumer an answer, we give you knowledge about your business.

We help you understand, well, when people are looking for things, products and services that you sell or problems that you solve, do they find you?

Do they find the competitors?

What do they say about you?

What do they say about your competitors?

What content do you have that they like?

What content don't they like?

What kind of content do they like?

What are the elements of that that can help you with your content?

When you make a piece of content or when you make your website or you share some kind of information online, does that have any impact?

And we get all this information and we use it for the benefit of helping you manage your digital presence, helping you manage your visibility and AI systems like ChatGPT and it's like Google.