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Slater Victoroff

๐Ÿ‘ค Speaker
131 total appearances

Appearances Over Time

Podcast Appearances

SaaS Interviews with CEOs, Startups, Founders
EP 570: GrowSumo Helping 70 B2B SaaS Companies Grow Affiliate Programs, $100k New MRR So Far with CEO Bryn Jones

Yeah, yeah, that's exactly right.

SaaS Interviews with CEOs, Startups, Founders
EP 570: GrowSumo Helping 70 B2B SaaS Companies Grow Affiliate Programs, $100k New MRR So Far with CEO Bryn Jones

What we found is almost a bigger requirement for a lot of these people is that they've got old contracts back before sort of cloud infrastructure was a big thing that required them to keep all of their data on-premises.

SaaS Interviews with CEOs, Startups, Founders
EP 570: GrowSumo Helping 70 B2B SaaS Companies Grow Affiliate Programs, $100k New MRR So Far with CEO Bryn Jones

So they actually have legal obligations not to allow any of the data to leave their premises.

SaaS Interviews with CEOs, Startups, Founders
EP 570: GrowSumo Helping 70 B2B SaaS Companies Grow Affiliate Programs, $100k New MRR So Far with CEO Bryn Jones

So we founded the business in 2013.

SaaS Interviews with CEOs, Startups, Founders
EP 570: GrowSumo Helping 70 B2B SaaS Companies Grow Affiliate Programs, $100k New MRR So Far with CEO Bryn Jones

Not only, it was sort of a dorm room business.

SaaS Interviews with CEOs, Startups, Founders
EP 570: GrowSumo Helping 70 B2B SaaS Companies Grow Affiliate Programs, $100k New MRR So Far with CEO Bryn Jones

That's, you know, the incorporation date of the company, but it was still a while before we started working on it full time.

SaaS Interviews with CEOs, Startups, Founders
EP 570: GrowSumo Helping 70 B2B SaaS Companies Grow Affiliate Programs, $100k New MRR So Far with CEO Bryn Jones

It was two weeks.

SaaS Interviews with CEOs, Startups, Founders
EP 570: GrowSumo Helping 70 B2B SaaS Companies Grow Affiliate Programs, $100k New MRR So Far with CEO Bryn Jones

So we sort of did this big seed round when we first started about $3 million.

SaaS Interviews with CEOs, Startups, Founders
EP 570: GrowSumo Helping 70 B2B SaaS Companies Grow Affiliate Programs, $100k New MRR So Far with CEO Bryn Jones

And then more recently, we raised for this bridge capital about 1.2 to really help us attack this financial services vertical.

SaaS Interviews with CEOs, Startups, Founders
EP 570: GrowSumo Helping 70 B2B SaaS Companies Grow Affiliate Programs, $100k New MRR So Far with CEO Bryn Jones

And then we'll probably raise again near the end of the year.

SaaS Interviews with CEOs, Startups, Founders
EP 570: GrowSumo Helping 70 B2B SaaS Companies Grow Affiliate Programs, $100k New MRR So Far with CEO Bryn Jones

So it's a pretty good question.

SaaS Interviews with CEOs, Startups, Founders
EP 570: GrowSumo Helping 70 B2B SaaS Companies Grow Affiliate Programs, $100k New MRR So Far with CEO Bryn Jones

I like to think that that's something that I'm relatively good at.

SaaS Interviews with CEOs, Startups, Founders
EP 570: GrowSumo Helping 70 B2B SaaS Companies Grow Affiliate Programs, $100k New MRR So Far with CEO Bryn Jones

I mean, one thing for me is that I don't really come at the CEO position from a business perspective, but I'm very much coming more from the engineering design sort of product side.

SaaS Interviews with CEOs, Startups, Founders
EP 570: GrowSumo Helping 70 B2B SaaS Companies Grow Affiliate Programs, $100k New MRR So Far with CEO Bryn Jones

And even though I'm sure there are a lot of product managers out there that really let their egos get the best of them, it wasn't a huge problem for me.

SaaS Interviews with CEOs, Startups, Founders
EP 570: GrowSumo Helping 70 B2B SaaS Companies Grow Affiliate Programs, $100k New MRR So Far with CEO Bryn Jones

I think even as much as six months to a year before that bridge round happened, we basically were looking around the space and realizing,

SaaS Interviews with CEOs, Startups, Founders
EP 570: GrowSumo Helping 70 B2B SaaS Companies Grow Affiliate Programs, $100k New MRR So Far with CEO Bryn Jones

hey, look, a lot of the companies out there, really, really good companies are still having trouble hitting this product market fit.

SaaS Interviews with CEOs, Startups, Founders
EP 570: GrowSumo Helping 70 B2B SaaS Companies Grow Affiliate Programs, $100k New MRR So Far with CEO Bryn Jones

And we really think that we're trying to get us sort of this extra year of space is going to be the time that we need.

SaaS Interviews with CEOs, Startups, Founders
EP 570: GrowSumo Helping 70 B2B SaaS Companies Grow Affiliate Programs, $100k New MRR So Far with CEO Bryn Jones

And at the same time, you know, we kind of got to got to clean house or use that as a really good event to get all the investors, all the employees are totally aligned in this new direction.

SaaS Interviews with CEOs, Startups, Founders
EP 570: GrowSumo Helping 70 B2B SaaS Companies Grow Affiliate Programs, $100k New MRR So Far with CEO Bryn Jones

Oh, yeah.

SaaS Interviews with CEOs, Startups, Founders
EP 570: GrowSumo Helping 70 B2B SaaS Companies Grow Affiliate Programs, $100k New MRR So Far with CEO Bryn Jones

So we were pretty much a consulting business back then, really just proving out, hey, is there any desire for this?