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SaaS Interviews with CEOs, Startups, Founders

EP 570: GrowSumo Helping 70 B2B SaaS Companies Grow Affiliate Programs, $100k New MRR So Far with CEO Bryn Jones

14 Feb 2017

Transcription

Chapter 1: What is the main topic discussed in this episode?

0.031 - 15.793 Nathan Latka

This is The Top, where I interview entrepreneurs who are number one or number two in their industry in terms of revenue or customer base. You'll learn how much revenue they're making, what their marketing funnel looks like, and how many customers they have.

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Chapter 2: What is Indico and how does it generate revenue?

16.273 - 21.24 Nathan Latka

I'm now at $20,000 per top. Five and six million. He is hell-bent on global domination.

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Chapter 3: What funding has Indico received and how was it raised?

21.26 - 32.37 Nathan Latka

We just broke our 100,000 unit sold mark. And I'm your host, Nathan Latka. Okay, Top Tribe, this week's winner of the 100 bucks is Jose Avila.

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Chapter 4: How does Indico's business model operate in the SaaS space?

32.671 - 54.052 Nathan Latka

He is a 17-year-old that doesn't want to go to college and he wants to start his own business. For your chance to win 100 bucks just like Jose every Monday morning, simply subscribe to this podcast on iTunes right now and then text the word Nathan to 33444 to prove that you did it. All right, guys, I talked about this earlier, but I schedule like so many meetings. It would blow your mind.

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54.072 - 58.217 Nathan Latka

I mean, all my podcast interviews, right? Hundreds of entrepreneurs I talk to monthly.

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Chapter 5: What challenges does Slater face with customer churn?

58.518 - 79.448 Nathan Latka

I schedule and you know what? I do it so efficiently. I get them all to agree to my calendar. So all the calls are back to back to back. That means I'm not switching in between tasks all day long. I get them to batch so that can be very efficient. It's so critical. And I use a tool called Acuity Scheduling to do this at NathanLacka.com forward slash schedule.

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79.428 - 99.652 Nathan Latka

It eliminates back and forth between me and people I'm trying to meet with. It makes it very simple. And most importantly, they help me keep my no-show rate very low because they send out reminders. Helps you look very professional. So go to NathanMacka.com forward slash schedule to sign up and you get a great deal. You know, you guys know this. I hit people hard. I make great deals.

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99.972 - 113.457 Nathan Latka

And Gavin, the CEO, has given us a great deal. If you sign up like normal people, okay, on their website, you only get a 14-day free trial. To use my link, nathanlacka.com forward slash schedule to get 45 days free. Okay. It's the best. It's free.

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Chapter 6: How does Slater manage emotions during funding rounds?

113.858 - 129.444 Nathan Latka

Go to nathanlacka.com forward slash schedule right now to sign up and I'll see you there. Nathan Lackey here. Good morning, guys. How's everyone? You're really going to enjoy today's episode and tomorrow is even more fun. You'll learn from Neil DeSena of Sena Hill.

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Chapter 7: What was Indico's first year revenue and growth trajectory?

129.645 - 149.193 Nathan Latka

They transacted over $200 million in the financial technology industry in 2016. Many of you guys are very interested in fintech. You won't want to miss this. He gives me his seven predictions for 2017. Good morning, folks. Nathan Latka here. Our guest today is Slater Vikdoroff. He is the CEO and founder of Indico Data Solutions.

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Chapter 8: How does Indico tailor its services to meet client needs?

149.213 - 155.14 Nathan Latka

He's a poet, a coder, an MMA fighter, vegan Buddhist, and red-letter Christian. Slater, are you ready to take us to the top?

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155.781 - 157.062 Slater Victoroff

I am absolutely ready, Nathan.

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157.123 - 163.832 Nathan Latka

Maybe my most favorite bio I've ever read. Oh, perfect. That's what I was aiming for. All right. Tell us what Indico does and how you make money.

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164.714 - 190.058 Slater Victoroff

Yeah. So Indico at the highest level is a text and image analytics provider. We focus on a specific area of deep learning called transfer learning. And our focus is on allowing people to make their own text and image analytics with very little data and be able to deploy it in a variety of Specifically, right now, we make money particularly selling this into financial services.

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190.779 - 198.652 Slater Victoroff

And we found a really good sort of use case for the analytics suite that we provide in managing information overload for investment analysts.

199.233 - 203.58 Nathan Latka

Okay, interesting. And what's the model? Is it a SaaS model or pay-as-you-go?

204.083 - 216.68 Slater Victoroff

Yeah. So we've got actually a couple of different. So we've got sort of a freemium that we make open to developers, which is very important to us. So it's a very, very sort of generous free tier and then sort of volume based pricing like you'd expect from most APIs.

217.04 - 224.791 Slater Victoroff

And then we also have sort of an enterprise plan and sorry, we have an enterprise cloud plan and then also an enterprise on prem plan.

224.811 - 230.378 Nathan Latka

OK, wow. So there's a lot. Which one of these is kind of your main revenue channel? Which one does the best for you?

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