Stefan Fountain

So I think we spent about maybe 12 K up to 15 K on different sources.

Um, most of that was AdWords, some of the various different channels.

Um,

to really get it right.

I mean, there's, there's a, I don't think the space was that competitive.

I just don't think that we had the right execution on our end.

And so then at that point it's like, okay, we're just going to focus on outbound for a while and, and converting, uh, the inbound leads that we're getting instead of creating new leads that we then, uh, you know, we'd have to be sifting through bad quality leads.

No, hold on.

You're anchoring this question outside of your previous question.

The question say, hey, are you excited about this industry?

I mean, and then you're giving a timeframe of five years.

You know, there's something wrong in the PR world.

And the truth is it has a PR problem.

And rightly so.

And so our mission is to really try and fix that.

You know, if you look at news publishing, it's so full with reprinted press releases and speed to market over truth and what we call journalism.

It's no longer about the truth.

And what we'd like to do is we're on a mission to help companies be able to create awesome stories that really deliver truth and build their brand.

And that's really the mission on the long term.

No, I joined three years ago.