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Stefan

๐Ÿ‘ค Speaker
1447 total appearances

Appearances Over Time

Podcast Appearances

SaaS Interviews with CEOs, Startups, Founders
Sniper Targeting: Tactics your competition doesn't know about, even with the 2021 LinkedIn changes

Some spotlight filters, and I see people thinking LinkedIn groups.

SaaS Interviews with CEOs, Startups, Founders
Sniper Targeting: Tactics your competition doesn't know about, even with the 2021 LinkedIn changes

There are so many LinkedIn groups.

SaaS Interviews with CEOs, Startups, Founders
Sniper Targeting: Tactics your competition doesn't know about, even with the 2021 LinkedIn changes

But I will tell some tricks about that and how you can leverage it yourself.

SaaS Interviews with CEOs, Startups, Founders
Sniper Targeting: Tactics your competition doesn't know about, even with the 2021 LinkedIn changes

For the ones who are using LinkedIn to build out authority, to build out a personal brand, you can attract a lot of inbound leads.

SaaS Interviews with CEOs, Startups, Founders
Sniper Targeting: Tactics your competition doesn't know about, even with the 2021 LinkedIn changes

And with some tricks, it's quite easy to import all these people into a CSV and follow up on them on LinkedIn or through other channels.

SaaS Interviews with CEOs, Startups, Founders
Sniper Targeting: Tactics your competition doesn't know about, even with the 2021 LinkedIn changes

But let's start with the 100 weekly limit.

SaaS Interviews with CEOs, Startups, Founders
Sniper Targeting: Tactics your competition doesn't know about, even with the 2021 LinkedIn changes

LinkedIn is fighting spam.

SaaS Interviews with CEOs, Startups, Founders
Sniper Targeting: Tactics your competition doesn't know about, even with the 2021 LinkedIn changes

It's the number one problem, especially as the platform is growing super, super fast.

SaaS Interviews with CEOs, Startups, Founders
Sniper Targeting: Tactics your competition doesn't know about, even with the 2021 LinkedIn changes

It means that they...

SaaS Interviews with CEOs, Startups, Founders
Sniper Targeting: Tactics your competition doesn't know about, even with the 2021 LinkedIn changes

want to stop people approaching each other as at least people you do not know.

SaaS Interviews with CEOs, Startups, Founders
Sniper Targeting: Tactics your competition doesn't know about, even with the 2021 LinkedIn changes

So therefore, I think it becomes way more important to only outreach people you know, or at least that's what LinkedIn is aiming for.

SaaS Interviews with CEOs, Startups, Founders
Sniper Targeting: Tactics your competition doesn't know about, even with the 2021 LinkedIn changes

And of course, it's not possible.

SaaS Interviews with CEOs, Startups, Founders
Sniper Targeting: Tactics your competition doesn't know about, even with the 2021 LinkedIn changes

We have a lot of workarounds.

SaaS Interviews with CEOs, Startups, Founders
Sniper Targeting: Tactics your competition doesn't know about, even with the 2021 LinkedIn changes

We can bypass these limits, but that's not what we're gonna talk about today.

SaaS Interviews with CEOs, Startups, Founders
Sniper Targeting: Tactics your competition doesn't know about, even with the 2021 LinkedIn changes

I especially want to focus on sniper targeting.

SaaS Interviews with CEOs, Startups, Founders
Sniper Targeting: Tactics your competition doesn't know about, even with the 2021 LinkedIn changes

So only tactics on how you can find people with out-of-the-box strategies on LinkedIn to build your audience.

SaaS Interviews with CEOs, Startups, Founders
Sniper Targeting: Tactics your competition doesn't know about, even with the 2021 LinkedIn changes

LinkedIn groups.

SaaS Interviews with CEOs, Startups, Founders
Sniper Targeting: Tactics your competition doesn't know about, even with the 2021 LinkedIn changes

I just talked about it.

SaaS Interviews with CEOs, Startups, Founders
Sniper Targeting: Tactics your competition doesn't know about, even with the 2021 LinkedIn changes

Who's leveraging LinkedIn groups?

SaaS Interviews with CEOs, Startups, Founders
Sniper Targeting: Tactics your competition doesn't know about, even with the 2021 LinkedIn changes

Have some people here who are already in LinkedIn groups or use it?