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Stefan

๐Ÿ‘ค Speaker
1380 total appearances

Appearances Over Time

Podcast Appearances

SaaS Interviews with CEOs, Startups, Founders
Sniper Targeting: Tactics your competition doesn't know about, even with the 2021 LinkedIn changes

It's not needed.

SaaS Interviews with CEOs, Startups, Founders
Sniper Targeting: Tactics your competition doesn't know about, even with the 2021 LinkedIn changes

An example of how you can break through the noise with your messaging as everybody is approaching each other some boring, outdated messages and bring some fun in it will always help me a lot to get people engaged.

SaaS Interviews with CEOs, Startups, Founders
Sniper Targeting: Tactics your competition doesn't know about, even with the 2021 LinkedIn changes

And this is an example of how you can do that.

SaaS Interviews with CEOs, Startups, Founders
Sniper Targeting: Tactics your competition doesn't know about, even with the 2021 LinkedIn changes

You can do that through connection requests to open emails, for example, but also through group messaging or event messaging.

SaaS Interviews with CEOs, Startups, Founders
Sniper Targeting: Tactics your competition doesn't know about, even with the 2021 LinkedIn changes

That's also for events.

SaaS Interviews with CEOs, Startups, Founders
Sniper Targeting: Tactics your competition doesn't know about, even with the 2021 LinkedIn changes

If you're part of an event, it's possible to engage with these people without making a connection request if you're part of that specific event.

SaaS Interviews with CEOs, Startups, Founders
Sniper Targeting: Tactics your competition doesn't know about, even with the 2021 LinkedIn changes

Sniper targeting, poll voters.

SaaS Interviews with CEOs, Startups, Founders
Sniper Targeting: Tactics your competition doesn't know about, even with the 2021 LinkedIn changes

We see still a lot of people who are asking questions on LinkedIn and ask people to vote on that.

SaaS Interviews with CEOs, Startups, Founders
Sniper Targeting: Tactics your competition doesn't know about, even with the 2021 LinkedIn changes

If it's your own poll, it's possible to scrape all the people who vote for your poll.

SaaS Interviews with CEOs, Startups, Founders
Sniper Targeting: Tactics your competition doesn't know about, even with the 2021 LinkedIn changes

To get engagement, you can use, for example, an engagement poll, which will give you a bit more traction and more people who see your post.

SaaS Interviews with CEOs, Startups, Founders
Sniper Targeting: Tactics your competition doesn't know about, even with the 2021 LinkedIn changes

And a tool like Xpand, you can import all the people based on answers and funnel them based on answers to funnel them further to approach them afterwards.

SaaS Interviews with CEOs, Startups, Founders
Sniper Targeting: Tactics your competition doesn't know about, even with the 2021 LinkedIn changes

This is how it works.

SaaS Interviews with CEOs, Startups, Founders
Sniper Targeting: Tactics your competition doesn't know about, even with the 2021 LinkedIn changes

And an example, again, of a funny connection request, which you can leverage in relation towards someone who voted on your poll.

SaaS Interviews with CEOs, Startups, Founders
Sniper Targeting: Tactics your competition doesn't know about, even with the 2021 LinkedIn changes

Events.

SaaS Interviews with CEOs, Startups, Founders
Sniper Targeting: Tactics your competition doesn't know about, even with the 2021 LinkedIn changes

LinkedIn is also full of events.

SaaS Interviews with CEOs, Startups, Founders
Sniper Targeting: Tactics your competition doesn't know about, even with the 2021 LinkedIn changes

Are we joining?

SaaS Interviews with CEOs, Startups, Founders
Sniper Targeting: Tactics your competition doesn't know about, even with the 2021 LinkedIn changes

Are some people here who are joining LinkedIn events or LinkedIn Live sessions?

SaaS Interviews with CEOs, Startups, Founders
Sniper Targeting: Tactics your competition doesn't know about, even with the 2021 LinkedIn changes

Nobody?

SaaS Interviews with CEOs, Startups, Founders
Sniper Targeting: Tactics your competition doesn't know about, even with the 2021 LinkedIn changes

You host it yourself, I guess, as well, right?

SaaS Interviews with CEOs, Startups, Founders
Sniper Targeting: Tactics your competition doesn't know about, even with the 2021 LinkedIn changes

If you go to your basic search bar, and you search for a specific keyword on LinkedIn, and you enter the tab Events afterwards, it pulls out all the relevant events in relation to your keywords, which means that if you decide to attend that event,