Stephanie Cartin

It's really just your time.

So what service can you create and what price point can you charge?

And can you start getting some early traction and early customers?

So that's how we figured it out.

And Courtney had a whole backup plan.

And you know the two of us, you know, we're vision, mission aligned, completely opposite skill sets.

But she's very practical with everything.

And I'm like, okay.

I go on feelings.

I feel like this is right.

We're just going to go out and do it.

And I had no backup plan.

Courtney had her whole backup plan figured out if it didn't work.

But I said, there's no way this is not going to work.

It's going to work.

The reason why it works, Heather, so early on is because the first piece of advice that we got when we started our business was to join a networking group in New York City.

And we were based in New York City at that time.

And that very first group that we joined led to all of our first clients online.

all of our first referral partners.

We learned how to, at 7 a.m.