Stephen Dubner

Since we spoke with Kimmons in 2020, she has a new job title. She is now the R&D lead for sensory and consumer science at Kraft Heinz, which is one of the world's biggest food and beverage companies. They make Kraft mac and cheese, Philadelphia cream cheese, Oscar Mayer hot dogs and dozens of other products you have likely run across.

Since we spoke with Kimmons in 2020, she has a new job title. She is now the R&D lead for sensory and consumer science at Kraft Heinz, which is one of the world's biggest food and beverage companies. They make Kraft mac and cheese, Philadelphia cream cheese, Oscar Mayer hot dogs and dozens of other products you have likely run across.

Since we spoke with Kimmons in 2020, she has a new job title. She is now the R&D lead for sensory and consumer science at Kraft Heinz, which is one of the world's biggest food and beverage companies. They make Kraft mac and cheese, Philadelphia cream cheese, Oscar Mayer hot dogs and dozens of other products you have likely run across.

This means managing the company's professional tasters.

This means managing the company's professional tasters.

This means managing the company's professional tasters.

Kimmons says that simply surveying consumers about a potential new product, something with insects maybe, isn't useful.

Kimmons says that simply surveying consumers about a potential new product, something with insects maybe, isn't useful.

Kimmons says that simply surveying consumers about a potential new product, something with insects maybe, isn't useful.

So when it comes to new food ideas, volume is important.

So when it comes to new food ideas, volume is important.

So when it comes to new food ideas, volume is important.

Okay, so when we say insects, Emily Kimmons of Kraft Heinz says what?

Okay, so when we say insects, Emily Kimmons of Kraft Heinz says what?

Okay, so when we say insects, Emily Kimmons of Kraft Heinz says what?

Before you turn up your nose at the notion of eating insect cheese, especially if you're an American... Do you know what beef cattle raised in the U.S.

Before you turn up your nose at the notion of eating insect cheese, especially if you're an American... Do you know what beef cattle raised in the U.S.

Before you turn up your nose at the notion of eating insect cheese, especially if you're an American... Do you know what beef cattle raised in the U.S.

All of this may or may not make the transition to insects more palatable for a company like Kraft Heinz.

All of this may or may not make the transition to insects more palatable for a company like Kraft Heinz.