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Stephen Schneider

๐Ÿ‘ค Speaker
280 total appearances

Appearances Over Time

Podcast Appearances

SaaS Interviews with CEOs, Startups, Founders
1458 Why He's Aiming for 20% FCF+Growth As $30M ARR Private Equity Owned Company

Our renewal rate is about 90%.

SaaS Interviews with CEOs, Startups, Founders
1458 Why He's Aiming for 20% FCF+Growth As $30M ARR Private Equity Owned Company

Okay.

SaaS Interviews with CEOs, Startups, Founders
1458 Why He's Aiming for 20% FCF+Growth As $30M ARR Private Equity Owned Company

So net renewal, which includes upsell, is over 100%.

SaaS Interviews with CEOs, Startups, Founders
1458 Why He's Aiming for 20% FCF+Growth As $30M ARR Private Equity Owned Company

I can go back and look at the exact numbers.

SaaS Interviews with CEOs, Startups, Founders
1458 Why He's Aiming for 20% FCF+Growth As $30M ARR Private Equity Owned Company

I can't recall off the top of my head, but it's 100 or 110, 120, somewhere in that ballpark.

SaaS Interviews with CEOs, Startups, Founders
1458 Why He's Aiming for 20% FCF+Growth As $30M ARR Private Equity Owned Company

But gross renewal, so renewal on the ARR base is 90%.

SaaS Interviews with CEOs, Startups, Founders
1458 Why He's Aiming for 20% FCF+Growth As $30M ARR Private Equity Owned Company

Okay.

SaaS Interviews with CEOs, Startups, Founders
1458 Why He's Aiming for 20% FCF+Growth As $30M ARR Private Equity Owned Company

That is accurate.

SaaS Interviews with CEOs, Startups, Founders
1458 Why He's Aiming for 20% FCF+Growth As $30M ARR Private Equity Owned Company

Yeah.

SaaS Interviews with CEOs, Startups, Founders
1458 Why He's Aiming for 20% FCF+Growth As $30M ARR Private Equity Owned Company

So we measure that.

SaaS Interviews with CEOs, Startups, Founders
1458 Why He's Aiming for 20% FCF+Growth As $30M ARR Private Equity Owned Company

We have a monthly meeting where we literally categorize why people churn.

SaaS Interviews with CEOs, Startups, Founders
1458 Why He's Aiming for 20% FCF+Growth As $30M ARR Private Equity Owned Company

Roughly about 60 percent of our churn is the product is discontinued.

SaaS Interviews with CEOs, Startups, Founders
1458 Why He's Aiming for 20% FCF+Growth As $30M ARR Private Equity Owned Company

OK, so keep in mind, what we offer gets embedded in a product that they then go sell.

SaaS Interviews with CEOs, Startups, Founders
1458 Why He's Aiming for 20% FCF+Growth As $30M ARR Private Equity Owned Company

And we work with a lot of companies that are 50 percent companies, 100 percent companies.

SaaS Interviews with CEOs, Startups, Founders
1458 Why He's Aiming for 20% FCF+Growth As $30M ARR Private Equity Owned Company

Sometimes the product they sell gets discontinued or they no longer are in business.

SaaS Interviews with CEOs, Startups, Founders
1458 Why He's Aiming for 20% FCF+Growth As $30M ARR Private Equity Owned Company

And that's about 60 percent of our reasons for churn.

SaaS Interviews with CEOs, Startups, Founders
1458 Why He's Aiming for 20% FCF+Growth As $30M ARR Private Equity Owned Company

The other 40 percent is they don't ever actually get into production.

SaaS Interviews with CEOs, Startups, Founders
1458 Why He's Aiming for 20% FCF+Growth As $30M ARR Private Equity Owned Company

And that's something we do a lot to try and help them get into production.

SaaS Interviews with CEOs, Startups, Founders
1458 Why He's Aiming for 20% FCF+Growth As $30M ARR Private Equity Owned Company

But the reality is, you know, sometimes priorities change at organizations, sometimes people leave, sometimes projects get killed.

SaaS Interviews with CEOs, Startups, Founders
1458 Why He's Aiming for 20% FCF+Growth As $30M ARR Private Equity Owned Company

And so those are the typical reasons.