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Steve Hartert

๐Ÿ‘ค Speaker
368 total appearances

Appearances Over Time

Podcast Appearances

SaaS Interviews with CEOs, Startups, Founders
PLG Playbook: How Jotform hit 10m Users, Targeting 5% Free to Paid, Min $19/mo Price Point, Bootstrapped

And there's definitely benefits to not having investor money on the side because you just don't have a lot of competing interests.

SaaS Interviews with CEOs, Startups, Founders
PLG Playbook: How Jotform hit 10m Users, Targeting 5% Free to Paid, Min $19/mo Price Point, Bootstrapped

From a board of directors perspective, we can look at things and we can talk as a group about,

SaaS Interviews with CEOs, Startups, Founders
PLG Playbook: How Jotform hit 10m Users, Targeting 5% Free to Paid, Min $19/mo Price Point, Bootstrapped

determine what we want to do and we can just focus on it.

SaaS Interviews with CEOs, Startups, Founders
PLG Playbook: How Jotform hit 10m Users, Targeting 5% Free to Paid, Min $19/mo Price Point, Bootstrapped

So if we need to turn on a dime, we don't need to justify it to a board of directors or something like that.

SaaS Interviews with CEOs, Startups, Founders
PLG Playbook: How Jotform hit 10m Users, Targeting 5% Free to Paid, Min $19/mo Price Point, Bootstrapped

We can do what we need to do and get it done.

SaaS Interviews with CEOs, Startups, Founders
PLG Playbook: How Jotform hit 10m Users, Targeting 5% Free to Paid, Min $19/mo Price Point, Bootstrapped

We're also looking at adding new features.

SaaS Interviews with CEOs, Startups, Founders
PLG Playbook: How Jotform hit 10m Users, Targeting 5% Free to Paid, Min $19/mo Price Point, Bootstrapped

But as far as new products go, I can't comment on what we've got in the pipeline, but we've definitely got new features coming up.

SaaS Interviews with CEOs, Startups, Founders
PLG Playbook: How Jotform hit 10m Users, Targeting 5% Free to Paid, Min $19/mo Price Point, Bootstrapped

So we're looking at different types of payment integrations.

SaaS Interviews with CEOs, Startups, Founders
PLG Playbook: How Jotform hit 10m Users, Targeting 5% Free to Paid, Min $19/mo Price Point, Bootstrapped

We're looking at different types of back-end feature adjustments for people, like how to pull your data out, how to analyze your data better in the back-end types of systems.

SaaS Interviews with CEOs, Startups, Founders
PLG Playbook: How Jotform hit 10m Users, Targeting 5% Free to Paid, Min $19/mo Price Point, Bootstrapped

So it's one thing to get all your data.

SaaS Interviews with CEOs, Startups, Founders
PLG Playbook: How Jotform hit 10m Users, Targeting 5% Free to Paid, Min $19/mo Price Point, Bootstrapped

We want to have better tools available.

SaaS Interviews with CEOs, Startups, Founders
PLG Playbook: How Jotform hit 10m Users, Targeting 5% Free to Paid, Min $19/mo Price Point, Bootstrapped

in place to help people kind of, you know, analyze the data.

SaaS Interviews with CEOs, Startups, Founders
PLG Playbook: How Jotform hit 10m Users, Targeting 5% Free to Paid, Min $19/mo Price Point, Bootstrapped

So we've built our, rebuilt our interfaces.

SaaS Interviews with CEOs, Startups, Founders
PLG Playbook: How Jotform hit 10m Users, Targeting 5% Free to Paid, Min $19/mo Price Point, Bootstrapped

So it looks almost like a spreadsheet type of model.

SaaS Interviews with CEOs, Startups, Founders
PLG Playbook: How Jotform hit 10m Users, Targeting 5% Free to Paid, Min $19/mo Price Point, Bootstrapped

So people can actually look at things easier.

SaaS Interviews with CEOs, Startups, Founders
PLG Playbook: How Jotform hit 10m Users, Targeting 5% Free to Paid, Min $19/mo Price Point, Bootstrapped

They can sort it out.

SaaS Interviews with CEOs, Startups, Founders
PLG Playbook: How Jotform hit 10m Users, Targeting 5% Free to Paid, Min $19/mo Price Point, Bootstrapped

They can, you know, whatever types of parameters I want to work with.

SaaS Interviews with CEOs, Startups, Founders
PLG Playbook: How Jotform hit 10m Users, Targeting 5% Free to Paid, Min $19/mo Price Point, Bootstrapped

And then also push that data into other types of products, you know, whether it's a CRM or something else that people want to work with.

SaaS Interviews with CEOs, Startups, Founders
PLG Playbook: How Jotform hit 10m Users, Targeting 5% Free to Paid, Min $19/mo Price Point, Bootstrapped

But it's, you know, making very easy to use dashboards, making things very, very user-friendly, those types of things.

SaaS Interviews with CEOs, Startups, Founders
PLG Playbook: How Jotform hit 10m Users, Targeting 5% Free to Paid, Min $19/mo Price Point, Bootstrapped

So it's, you know,