Steve Ledford
speaker
227 appearances
1 recordings
1 series
first heard May 2026
last heard 14 May
Steve Ledford’s voice in public audio — every appearance, attributed to the second.
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recordings per month · last 12 monthsRecordings per month over the last 12 months — 1 in all, peaking in May 2026 with 1.
Appearances
It's going live in Athens, Georgia.
It's going live in Athens, Georgia in just the coming months.
And so real excited.
I've had the opportunity to coach the students.
What I do with the university is I'm a coach to student teams that are in this program.
and I've had a chance to coach the students who have been working on it, many of whom have hung on as interns, and they're the core of the company, and they're the ones doing a lot of the work.
And it's really exciting.
What they have chosen, by the way, I know that this will appeal to you in a certain way, they've chosen the money to go towards Georgia Athletics to help really maintain the excellence that University of Georgia has in the competition.
Yeah.
It is being launched in Athens, Georgia, and actually the initial merchants are all going to be within very close proximity to the university.
And if you've ever been to Athens, you know that just right off the university, there's a downtown Athens area, chock full of merchants, music venues, as you mentioned, bars and tap rooms, things like that.
And that's going to be the initial market.
And again,
One of the things is the merchants are going to be paying about one and a half percent merchant discount.
One percent of that's going to Georgia Athletics.
You can probably guess that that's kind of a big deal in Athens.
But the model they came up with was designed from the very beginning not to be tied just to what we can do in Athens.
From the very beginning, the very first group of students that worked on it had it came up with an expansion plan first, even though what seemed to be the most valuable purpose in Athens was, you know, supporting the Georgia athletic program.
It would work really with any kind of philanthropic organization.
And so the platform that they developed, and by the way, they actually saw the development of a technical platform to deliver this.
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