Steve Martocci

Cause I literally, when someone says to you, they're picking between Netflix and splice this month, you just do not want to leave them hanging. And Totally.

Cause I literally, when someone says to you, they're picking between Netflix and splice this month, you just do not want to leave them hanging. And Totally.

Cause I literally, when someone says to you, they're picking between Netflix and splice this month, you just do not want to leave them hanging. And Totally.

And also, like, I think with these products in the supplement space, like, look, because customer acquisition cost is so high and because people do such a poor job of sticking to the things, whether they don't take them right or they don't see their results on the timelines they expect.

And also, like, I think with these products in the supplement space, like, look, because customer acquisition cost is so high and because people do such a poor job of sticking to the things, whether they don't take them right or they don't see their results on the timelines they expect.

And also, like, I think with these products in the supplement space, like, look, because customer acquisition cost is so high and because people do such a poor job of sticking to the things, whether they don't take them right or they don't see their results on the timelines they expect.

People are thinking about CAC LTV ratios in like months when they really should be thinking about them in years, if not decades.

People are thinking about CAC LTV ratios in like months when they really should be thinking about them in years, if not decades.

People are thinking about CAC LTV ratios in like months when they really should be thinking about them in years, if not decades.

And look, business model transformations are hard, right? Even the transition for Adobe to the classic change from upfront software to Adobe Creative Cloud, it's the famous J curve, right? Which is like, you're going to lose money. for a period of time. And people might be pissed. But you're going to come out the other side, and it's going to be worth the investment.

And look, business model transformations are hard, right? Even the transition for Adobe to the classic change from upfront software to Adobe Creative Cloud, it's the famous J curve, right? Which is like, you're going to lose money. for a period of time. And people might be pissed. But you're going to come out the other side, and it's going to be worth the investment.

And look, business model transformations are hard, right? Even the transition for Adobe to the classic change from upfront software to Adobe Creative Cloud, it's the famous J curve, right? Which is like, you're going to lose money. for a period of time. And people might be pissed. But you're going to come out the other side, and it's going to be worth the investment.

And e-comm company is trying to really understand how to transform their models and maybe even lose a little bit of their margin in the short term in order to play that longer game. it's really hard for them to do. Um, and so, you know, for us, there's, there's some things we're thinking about to, to help them in that process.

And e-comm company is trying to really understand how to transform their models and maybe even lose a little bit of their margin in the short term in order to play that longer game. it's really hard for them to do. Um, and so, you know, for us, there's, there's some things we're thinking about to, to help them in that process.

And e-comm company is trying to really understand how to transform their models and maybe even lose a little bit of their margin in the short term in order to play that longer game. it's really hard for them to do. Um, and so, you know, for us, there's, there's some things we're thinking about to, to help them in that process.

And, um, and I think similar to what we've done in splice is to create these kind of, uh, everybody wins scenarios, which is, uh, you know, it takes us effort to build stuff. Uh, it's not easy. And we take a lot of that on and, and sometimes our providers will do better than we do. Um, and that's okay. Cause we're playing a really long game ourselves. Um, and, um, yeah.

And, um, and I think similar to what we've done in splice is to create these kind of, uh, everybody wins scenarios, which is, uh, you know, it takes us effort to build stuff. Uh, it's not easy. And we take a lot of that on and, and sometimes our providers will do better than we do. Um, and that's okay. Cause we're playing a really long game ourselves. Um, and, um, yeah.

And, um, and I think similar to what we've done in splice is to create these kind of, uh, everybody wins scenarios, which is, uh, you know, it takes us effort to build stuff. Uh, it's not easy. And we take a lot of that on and, and sometimes our providers will do better than we do. Um, and that's okay. Cause we're playing a really long game ourselves. Um, and, um, yeah.

And then just be customer focused, right. Customer supplier focused, um, kind of just looking out for everyone.

And then just be customer focused, right. Customer supplier focused, um, kind of just looking out for everyone.