Steve Perez

speaker

722 appearances 1 recordings 1 series first heard Mar 2026 last heard 30 Mar

Steve Perez’s voice in public audio — every appearance, attributed to the second.

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recordings per month · last 12 months

Recordings per month over the last 12 months — 1 in all, peaking in Mar 2026 with 1.

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Yeah, I love the people.

I love my customers.

And it's great fun enjoying your own business.

And over the years, many times I've had businesses, VCT or venture capitalists come along and say,

Would you like to take 10 million out of your business?

Would you like to take 20 million?

Yeah, we'll take a minority stake.

You'll still be running your business.

And I've always resisted it.

Yeah, I run my own show.

Yeah, I make mistakes all the time.

You know, we do things, we try things, we try new brands and sometimes it's successful and sometimes they fail.

And I don't have to look over my shoulder or get permission.

And we have to do things very, very quickly.

A drinks business is almost like a fashion business.

Things change very, very quickly.

Fashions change.

Flavors change.

For example, peach is in flavor right now.

Yuzu is a big flavor right now.

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