Steven Pope

Michael Carell says, How much time would you suggest is adequate for optimizing campaigns?

Would you recommend any tools to assist?

Yeah, exactly.

And bulk files makes it so much easier than if you have like 20 campaigns and you're doing all this clicking just to get to the individual keywords.

Like it's, it's a nightmare.

Whereas bulk files makes it so much easier.

All right, Anil Patel says, for a new product launch, what percentage of revenue is recommended to spend on PPC?

Which I guess would be what tacos should you shoot for in the beginning?

And in the beginning it's that flywheel effect.

You're going churn and burn, churn and burn.

And it's not that laptop lifestyle that you just flip on the sales and it just starts going with everybody kind of hopes for Antonia says there are three words that sell the most.

I run three exact sponsored product campaigns, one for each word, but each campaign receives the words I have in other campaigns and search in terms of searches.

When I thought of negating them by crossing them out, they stopped appearing.

Is that normal?

No, you're not kind of the mix and match.

Awesome.

With that, thank you everybody and have an awesome day.

amazon just killed alt text for good and if you're somebody who has used it for indexing in the past it's going to be a thing of the past from now on so we just received this specific message from amazon as we were having some issues trying to get our alt text to show up on our brand story and on our a plus content modules and you'll notice that amazon says within this we have an important update regarding alt text functionality in a plus content

Amazon now automatically generates alt text for all images using AI technology, selling partners no longer need to input alt text or keyword images manually.

All existing projects, including your brand story, will have alt text backfilled using our new AI alt text generation process.