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Steven Pope

๐Ÿ‘ค Speaker
4937 total appearances
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Appearances Over Time

Podcast Appearances

My Amazon Guy
4 Pillars of Amazon Growth Masterclass - Every Amazon Seller Should Watch

Now, secondary aspects of main image CTR hacks, you'll see here, we have a little American flag.

My Amazon Guy
4 Pillars of Amazon Growth Masterclass - Every Amazon Seller Should Watch

Then we have designed and patented in the USA.

My Amazon Guy
4 Pillars of Amazon Growth Masterclass - Every Amazon Seller Should Watch

A lot of people don't realize it, but actually being a US product is very impactful to your CTR.

My Amazon Guy
4 Pillars of Amazon Growth Masterclass - Every Amazon Seller Should Watch

It will show an increase in overall CTR.

My Amazon Guy
4 Pillars of Amazon Growth Masterclass - Every Amazon Seller Should Watch

So we're always going to encourage if you can to add something like this.

My Amazon Guy
4 Pillars of Amazon Growth Masterclass - Every Amazon Seller Should Watch

Now, if you're not a product that is made in the USA, do not put that on there because Amazon will take your product down.

My Amazon Guy
4 Pillars of Amazon Growth Masterclass - Every Amazon Seller Should Watch

So that is a new thing because of FTC regulations.

My Amazon Guy
4 Pillars of Amazon Growth Masterclass - Every Amazon Seller Should Watch

Yeah, exactly.

My Amazon Guy
4 Pillars of Amazon Growth Masterclass - Every Amazon Seller Should Watch

So the FTC, unfortunately, sued Amazon.

My Amazon Guy
4 Pillars of Amazon Growth Masterclass - Every Amazon Seller Should Watch

Actually, not unfortunately.

My Amazon Guy
4 Pillars of Amazon Growth Masterclass - Every Amazon Seller Should Watch

They sued Amazon last year over this.

My Amazon Guy
4 Pillars of Amazon Growth Masterclass - Every Amazon Seller Should Watch

Definitely don't add it if it's not something that is made in the USA, but absolutely if it is added in there.

My Amazon Guy
4 Pillars of Amazon Growth Masterclass - Every Amazon Seller Should Watch

Then we also have this one up here.

My Amazon Guy
4 Pillars of Amazon Growth Masterclass - Every Amazon Seller Should Watch

So you'll see we're also telling people within this main image,

My Amazon Guy
4 Pillars of Amazon Growth Masterclass - Every Amazon Seller Should Watch

that it is a six pack.

My Amazon Guy
4 Pillars of Amazon Growth Masterclass - Every Amazon Seller Should Watch

They get six of them.

My Amazon Guy
4 Pillars of Amazon Growth Masterclass - Every Amazon Seller Should Watch

That's not always super clear.

My Amazon Guy
4 Pillars of Amazon Growth Masterclass - Every Amazon Seller Should Watch

If you lay out all of the products, you can see that we lay out products here, cash show in the six packs, one, two, three, four, five, six, right?

My Amazon Guy
4 Pillars of Amazon Growth Masterclass - Every Amazon Seller Should Watch

But that's not super clear at all times.

My Amazon Guy
4 Pillars of Amazon Growth Masterclass - Every Amazon Seller Should Watch

And so that's why you always want to include this and