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Steven Pope

๐Ÿ‘ค Speaker
4937 total appearances
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Podcast Appearances

My Amazon Guy
4 Pillars of Amazon Growth Masterclass - Every Amazon Seller Should Watch

This is a core aspect of design principle.

My Amazon Guy
4 Pillars of Amazon Growth Masterclass - Every Amazon Seller Should Watch

When we're thinking about listing designs on Amazon, the biggest thing that you have to think about with the pictures are for people aspect so that you have to let people know as many features about your product as possible within your images.

My Amazon Guy
4 Pillars of Amazon Growth Masterclass - Every Amazon Seller Should Watch

So if we go on to the secondary one, this is a big aspect.

My Amazon Guy
4 Pillars of Amazon Growth Masterclass - Every Amazon Seller Should Watch

If you're ever curious of what you should be putting in your secondary, third, fourth, fifth images on your listing, the easiest thing to think about is what have people said whenever they reviewed my product negatively?

My Amazon Guy
4 Pillars of Amazon Growth Masterclass - Every Amazon Seller Should Watch

So check your negative reviews, figure out why it is people purchased the product and were not happy with it.

My Amazon Guy
4 Pillars of Amazon Growth Masterclass - Every Amazon Seller Should Watch

Once you figure that out, it allows a very easy way to say, boom, I can address that within my images.

My Amazon Guy
4 Pillars of Amazon Growth Masterclass - Every Amazon Seller Should Watch

So right here, you can see, boom, we have a hand that's showing sizing, right?

My Amazon Guy
4 Pillars of Amazon Growth Masterclass - Every Amazon Seller Should Watch

We want people to know exactly how large our product is.

My Amazon Guy
4 Pillars of Amazon Growth Masterclass - Every Amazon Seller Should Watch

It doesn't matter that right here we say 1.5 inches, right?

My Amazon Guy
4 Pillars of Amazon Growth Masterclass - Every Amazon Seller Should Watch

Because doing the exact same thing over and over again within your images is okay, as long as it is to actually emphasize something about the product.

My Amazon Guy
4 Pillars of Amazon Growth Masterclass - Every Amazon Seller Should Watch

We say it right here, 1.5 inches, cool.

My Amazon Guy
4 Pillars of Amazon Growth Masterclass - Every Amazon Seller Should Watch

We have an entire design showing it.

My Amazon Guy
4 Pillars of Amazon Growth Masterclass - Every Amazon Seller Should Watch

So tailored for the perfect fit.

My Amazon Guy
4 Pillars of Amazon Growth Masterclass - Every Amazon Seller Should Watch

This is showing that we have different sizing of the product, right?

My Amazon Guy
4 Pillars of Amazon Growth Masterclass - Every Amazon Seller Should Watch

We have a 1.5, we have a two inch, we have 3.5.

My Amazon Guy
4 Pillars of Amazon Growth Masterclass - Every Amazon Seller Should Watch

And that can be seen down here in these different variations as well.

My Amazon Guy
4 Pillars of Amazon Growth Masterclass - Every Amazon Seller Should Watch

So the 1.5 inch, the two inch, the two inch, 3.5, so on and so forth.

My Amazon Guy
4 Pillars of Amazon Growth Masterclass - Every Amazon Seller Should Watch

Now, a next image, easy three-step installation, no tools required.

My Amazon Guy
4 Pillars of Amazon Growth Masterclass - Every Amazon Seller Should Watch

This is the type of infographic image, and that is why this is considered, that I am always, always going to encourage on any type of product that is used in any use case.

My Amazon Guy
4 Pillars of Amazon Growth Masterclass - Every Amazon Seller Should Watch

Doesn't matter if it's consumable, doesn't matter anything.