Steven Pope

So normal referral fees are going to be about 15%.

So you're only going to be paying 5%.

This means immediately when we're looking at something like that ads, you have a lever of profitability that you can pull on that makes it just a little bit cheaper than if you were to just use Amazon's own internal traffic source.

So utilizing this brand referral bonus program, we're going to first and foremost get here just by clicking again, this brands and then brand referral bonus.

Then you can do generate referral tags.

That's going to bring you over into our actual attribution area here as well.

So I already went through the liberty of creating a campaign here.

When you're creating your first campaign, what we're going to do is we're going to see in the settings here that you'll have a name.

I'm just going very simple with it as meta ads.

You have this external ID and it's optional at the end of the day.

You can utilize this after the fact, after we actually create the advertisement to put the advertisement ID within here as well.

You're going to choose what products you want in here, and then you're going to come down to this ad group settings.

So for this ad group settings, I'll move my camera over here real quick for you.

You'll see that we have ad group name, publisher channel, and then click through URL.

So for the name, I'm doing something super simple, such as just meta ads, single product, as I'm just going to be advertising a single product, the publisher, you're going to have a lot of different options, but for this one, we're just going to choose Facebook that will instantly choose social as the channel.

And then the click through URL, this is nothing more than the destination you want them to end up on.

So for this, all I did is I just went to Amazon, grabbed the Amazon URL,

for the actual product I'm going to be advertising.

And there it is right there.

So it makes it super simple for us to do.