Steven

But what if I'm in an elevator or I'm in a social setting, I'm at a networking event?

Okay.

Okay.

I'm going to roll around the office when I get back to London and I'm going to ask people for some high-low buffalo.

I'm going to roll around the office when I get back to London and I'm going to ask people for some high-low buffalo.

Yeah.

Yeah.

No matter where I am in the world, it seems like everyone is drinking matcha. And there's a good chance that that matcha you're drinking is made by a company that I've invested more than seven figures in, who are a sponsor of this podcast called Perfect Ted. Because they're the brand used globally by cafes like Blank Street Coffee and Joe and the Juice and many, many more.

No matter where I am in the world, it seems like everyone is drinking matcha. And there's a good chance that that matcha you're drinking is made by a company that I've invested more than seven figures in, who are a sponsor of this podcast called Perfect Ted. Because they're the brand used globally by cafes like Blank Street Coffee and Joe and the Juice and many, many more.

in seconds using our flavoured matcha powders that I have here in front of me. Perfect Ted Matcha is ceremonial grade and sourced from Japan. It is smooth, it is naturally sweet, not like those bit of grassy matches that I tried before Perfect Ted. And if you are one of those people that have told yourself you don't like matcha, it's probably because you haven't tried our Perfect Ted Matcha.

in seconds using our flavoured matcha powders that I have here in front of me. Perfect Ted Matcha is ceremonial grade and sourced from Japan. It is smooth, it is naturally sweet, not like those bit of grassy matches that I tried before Perfect Ted. And if you are one of those people that have told yourself you don't like matcha, it's probably because you haven't tried our Perfect Ted Matcha.

And you can find Perfect Ted Matcha in the UK, in Tesco, Sainsbury's, Holland & Barrett and in Waitrose or Albert Heijn if you're in the Netherlands. And on Amazon in the USA or get the full range online at perfectted.com. You can get 40% off your first order using code DIARY40. Quick one. I want to talk to you about our sponsor, Whoop, a business I'm also an investor in.

And you can find Perfect Ted Matcha in the UK, in Tesco, Sainsbury's, Holland & Barrett and in Waitrose or Albert Heijn if you're in the Netherlands. And on Amazon in the USA or get the full range online at perfectted.com. You can get 40% off your first order using code DIARY40. Quick one. I want to talk to you about our sponsor, Whoop, a business I'm also an investor in.

And if you follow me on Instagram, you've probably noticed that recently I've picked up running, which I'm very much enjoying. And it started out as a challenge, but it's now evolved into something I do almost daily. It is one of those things that's pushing me to be better every single day. But here's the thing. To me, progress isn't just about pushing harder.

And if you follow me on Instagram, you've probably noticed that recently I've picked up running, which I'm very much enjoying. And it started out as a challenge, but it's now evolved into something I do almost daily. It is one of those things that's pushing me to be better every single day. But here's the thing. To me, progress isn't just about pushing harder.

It's also about training in a smarter way. which is where my WHOOP comes in. WHOOP doesn't just track my workouts, it tells me how ready my body is to take them on before I've even started the workout.

It's also about training in a smarter way. which is where my WHOOP comes in. WHOOP doesn't just track my workouts, it tells me how ready my body is to take them on before I've even started the workout.

A few years ago, WHOOP ran a study called Project PR, and it found that runners who adjusted their training based on their recovery scores improved their 5k times by an average of 2 minutes and 40 seconds, while reducing injury risk by over 30%. and they did it while training less.

A few years ago, WHOOP ran a study called Project PR, and it found that runners who adjusted their training based on their recovery scores improved their 5k times by an average of 2 minutes and 40 seconds, while reducing injury risk by over 30%. and they did it while training less.

So if you're looking for this type of guidance when it comes to your training, head over to join.woop.com slash CEO and get a 30-day trial with zero commitment. That's join.woop.com slash CEO. Let me know how you get on. Small talk is so critical. I was reading this study that said 55% of relationships, both professional and personal, are formed through small talk and casual interactions.