Steven

Because?

And what was the harm that they did by staying or by you enabling them to stay?

And what was the harm that they did by staying or by you enabling them to stay?

So if I could bring that old Emma in that didn't want to fight and I sat her here, what would you say to her? Because I ask this because I know, because kids come up to me all the time saying this, that there are so many people who can't relate. Who can relate. Can relate.

So if I could bring that old Emma in that didn't want to fight and I sat her here, what would you say to her? Because I ask this because I know, because kids come up to me all the time saying this, that there are so many people who can't relate. Who can relate. Can relate.

You know, people pleasing. We're a family. Yeah.

You know, people pleasing. We're a family. Yeah.

It's a lot of time.

It's a lot of time.

Oh, my God.

Oh, my God.

So on that point then, how does one get truly exceptional people to come and join them? And I say this because, you know, in the last five years I've become increasingly obsessed with hiring. It's like my team will tell you, I feel like I'm the head of recruitment.

So on that point then, how does one get truly exceptional people to come and join them? And I say this because, you know, in the last five years I've become increasingly obsessed with hiring. It's like my team will tell you, I feel like I'm the head of recruitment.

I built the process, sign off everybody that joins every company, obsessing about it, building tools myself in my bedroom to make our, like the screening process that I talked about, built it myself. It's my absolute obsession because I now have the clarity of hindsight.

I built the process, sign off everybody that joins every company, obsessing about it, building tools myself in my bedroom to make our, like the screening process that I talked about, built it myself. It's my absolute obsession because I now have the clarity of hindsight.

Where I go, oh my God, my net worth and my outcomes can be correlated to like 10 exceptional people that I brought into my ecosystem 10 years ago and the downstream impact of them hiring more exceptional people etc so this so but me and you're in a different place now and if you go back to when you first started your agency all those years ago you didn't have the same leverage.

Where I go, oh my God, my net worth and my outcomes can be correlated to like 10 exceptional people that I brought into my ecosystem 10 years ago and the downstream impact of them hiring more exceptional people etc so this so but me and you're in a different place now and if you go back to when you first started your agency all those years ago you didn't have the same leverage.

So if you're a startup founder now, and they agree with this principle that hiring is so critical, A players really matter. How do they go about, like, how would you go about now getting exceptional people to come and join Emma's company?

So if you're a startup founder now, and they agree with this principle that hiring is so critical, A players really matter. How do they go about, like, how would you go about now getting exceptional people to come and join Emma's company?

I think that really goes against what a lot of startup founders think they have to be doing because they think they have to be good at everything.