Sunil Thomas

So an average...

Monthly active user, you know, ends up doing, you know, so he looks at our browsers, you know, reads three articles, updates a profile, you know, orders something.

So we have about 200 paying customers.

We have about 2,000 apps that are sending us live data, 2,500 apps that are sending us live data.

So you have a free plan.

We have a freemium plan that is actually very, very lucrative, like 10 million events a month is actually a free tier plan.

And, you know, there are some limitations on how many campaigns, et cetera, that you can send out in that free plan.

But, you know, that's when you pop over into the paid plan.

Your math is pretty good.

No, we don't.

We don't compete with App Annie.

So there are two, three, I mean, sort of tiers, if you will.

So there is the App Annie, which is more app data, right?

People use it for intelligence.

People use it for sales, funnels, and all of those kind of things.

App Brain, App Annie, Apptopia, MixRank.

There's a whole bunch of those.

There's another set, if you will, of what are known as attribution providers, AppsFlyer, and Branch to some extent, and AppsLR.

People use these attribution tools when they do a lot of Facebook ads, Google ads, whatever, to get their apps downloaded.

We are actually in a third bucket of user engagement and app analytics.