Sunil Thomas

So we also have some content marketing people here.

We have a VP of engineering who sits in L.A., and we have some customer success people also here in the U.S.

But a lot of core engineering about, yeah, the core engineering team is in India right now.

Well, it varies.

We have a good machinery of marketing qualified leads coming in through website and through a lot of the content stuff that we've done and we nurture them sort of through

the self-service product and eventually get to a paid level uh and on the outbound on the sales outbound side is where we hit you know bigger accounts and and that's like just prospecting and and like a direct sales model so we are not actually spending a lot of money in advertising and so on got it it's actually direct savings if you do though like a fully weighted cac though right so all the salaries of the sales people divided into the total like customer new customers per month i mean are we talking a thousand bucks to get a new customer ten thousand what's it

No, I mean, right now it's well below a thousand because we're not spending like ad money.

Uh, I'm actually not even sure I have that number right now.

Yeah.

So, uh, so I mean, so yes and no, meaning we are early in our stage growth, right?

So right now we are being, being pressed on margins, which are really, really good, but that's just costume.

We are not of like an 85% margin on just cogs, right?

These don't include sales.

It is hosting.

It is actually hosting.

And we built ground-up technology.

It's our own proprietary sort of technology that we built from ground-up to do this.

We ended up resisting the urge to use something like Redshift or tools that people use.

And those tend to get really more expensive.

So it's on purpose built for what we want to do.