Taj Adhav

Our average customer is probably around $10,000 to $15,000 a month on average as our deal size has gotten larger.

We've seen explosive growth through COVID, which frankly surprises the investor community, but it doesn't surprise us.

So that's our average deal size.

And it's an annual licensing fee.

And it really kind of scales up or down whether you have three locations, 30 or 300 or 3,000.

Yep, that's correct.

And we found that this model is a very simple model to understand.

And because we're a network effects play, we're an operating system play, it's important as we look at these clients and we say, there's a better way to do this than spreadsheets or Judy in the back that's

Anywhere between, let's say, $25,000 to $80,000 to $100,000.

Yeah, that's right.

Let's see, probably beginning of 2018, late 2017 is when we won this Global Technology Award across 58 countries and we said, I think we've got a business.

That's when we started and we basically shoestrung or bootstrapped our way into having a team and grew it.

That led to our VC round in February.

February of 2021?

Yeah, that's correct.

3 million.

It was oversubscribed, 3.2, I think it was.

Well, we found that the opportunity was too great for us to kind of nurture this along.

When you're the first mover and you're there to educate a marketplace, we had such a substantial lead as our earliest investors were really family office insiders, really customers of the product.

So we felt that if you're going to build an operating system,