Taj Forer
๐ค SpeakerAppearances Over Time
Podcast Appearances
So it may be that the platform is leveraged as an end-to-end solution, supporting marketing organizations inside the enterprise, building all of the branded microsites and associated marketing deliverables, landing pages to drive registrations or leads against customers.
and then use the platform for the creation of responsive cloud-based deliverables for sales enablement and training materials all the way through post-campaign reporting.
So the platform is really robust.
It is a full soup-to-nuts offering that can be used for either a branded lifestyle storytelling content section of the .com or an entire enterprise's
you know, web-based content creation needs.
Yeah, absolutely.
I mean, I've been an entrepreneur my whole life.
I mean, I came, I sort of started several small businesses when I was a kid.
I went to school knowing that I wasn't just going to take a nine to five job.
I was fortunate to meet a dear friend of mine and my collaborator now for 15 years in business, Michael Itkoff.
We founded our publishing company right out of college, literally like a classic startup story out of the dorm room.
It was a print media company playing in the luxury market.
We scaled that brand from a print magazine into a full blown art book publishing company globally distributed globally.
uh, celebrated in the art and design and sort of coach her market.
Um, and then inevitably we began exploring, you know, incrementally exploring revenue opportunities in digital as a publisher that had access to really high value content and a pretty significant audiences.
And we, through that process, saw how broken the digital tools were for the creation and distribution.
I'm sorry.
Oh, what year?
So to date myself, yeah, I graduated college in 03.
That's when we started our previous company.